SAFE BLOWN OPEN.

Press, Volume LXIX, Issue 20835, 20 April 1933, Page 4

SAFE BLOWN OPEN.

THIEVES SECURE £3B. (I>KESS ASSOCIATION TELEGRAM.' DUNEDIN, April 19. At 3.25 o'clock this morning a terrific explosion awakened the residents of Abbotsford. It was heard at Green Island, a mile away. At 7 o'clock a railway clerk, coming from Dunedin, found the Abbotsford station partially wrecked, the safe blown out, and about £3B missing. The force of the explosion was such that it wrecked many of the office furnishings and lifted the roof several inches from the joists. It is thought that gelignite was used, and that it was obtained from the Jubilee coal mine at Fairfield, where two magazines were rifled of 42 plugs and 90 detonators. It is assumed that the operations were those of rank amateurs for six plugs of gelignite were used on the safe.

"The Place of Advertising in Commerce" was the subject of a paper which was read recently by Mr G. R. Hall, secretary, before the Dublin University Commerce Society in Trinity College, Dublin. Publicity, said Mr Hall, lowered the costs of distribution and encouraged mass production, and the additional profits which thus accrued were, through the keenness of modern competition, partly used to extend production and partly to benefit the consumers by a lowering of- price. Stabilised prices, high quality goods, and increased employment —these, he remarked, were the economies which advertising broughtin its train.