Page 14 Advertisements Column 2

Press, Volume LXVII, Issue 20314, 13 August 1931, Page 14

98% of the see on the screen you +•*< / m The CRUELLEST TEST A SKIN CAN MEET Under the glare of the huge lights of the talking picture close-up, every tiniest defect is revealed. ESTHER RALSTON, Independent star, says: "I always use Lux Toilet Soap to guard my skin." % % m ■m. JANET GAYNOR, Fox star, in the bathroom — which so well sets off her flowerlike beauty. This bathroom is one of the most charming in Hollywood. "There's a caressing quality to Lux Toilet Soap that I, have never found before . . MARION DAVIES, M-G-M star, say?:' 'Tor the very smooth skin required for the new talking and technicolor pictures, I fini ' Lux Toilet Soap is wonderful Now ... in New Zealand, this Saute Lux Toilet Soap that gives these World-famous Stars Exquisitely Smooth Shin in Hollywood, where loveliness and magnetism mean success, they realize the tremendous importance of beautiful smooth skin. "I don't know a single case where a. girl without beautiful skin . . . has become a star," says William Beaudine, Fox director, voicing the experience of 44 other leading motion picture directors. Helps keep my skin smooth" says ESTELLE TAYLOR. MAE MURRAY, Independent star: "I use Lux Toilet Soap'' f A iiPw "Lovely skin is tlie greatest asset a star can have" Mary Astor explains. "Without it you cannot photograph successfully in a closeup." For make-up is no help under the blazing close-up lights. Mary Astor keeps her ivorysmooth skin always lovely with Lux Toilet Soap. In fact, nine out of ten screen stars use this wonderful soap. To-day in New Zealand, Lux Toilet Soap is on sale whereyer toilet soaps are sold. Start using this fragrant soap now! White, pure, lasting —reasonable in price, Lux Toilet Soap is milled and blended by Lever Brothers'(NiZ.), Limited, Petone. * V? to? * aw taut V N JEANETTE star: "Talking and technicolor pictures require more close-ups than ever before. Tor • the smooth skin required,l find.'Luk ' SQgp wonderful , . ." Now . . . luxury in * tablet of soap for J t!t '

BALLIN BROS.' SYPHON SODAWATER FOREMOST FOR 55 YEARS Ring 'Phone 30*705 'i-iS M V M 300 COLORS No. 40 the favourite size for -■ all general sewing ... A skade and size just fightYARDS REELS U/? No. Sfl specially su&ljet. for stitching'int° dainty .fabrics ■ -for heavy clotk or liglrtSUPER QUALITY. Sold by all the lead^C Dcpai: - tmC " t^° Alltrade enquiries to the Central Agency Ltd.. 63-65. Kent Tenace.Te v DEWHURSTS SYLKO