Page 14 Advertisements Column 4

Press, Volume LXII, Issue 18678, 29 April 1926, Page 14

What England's Experts say about Essex " Absolutely the brightest, liveliest engine I have ever found in an American Car"—S. F. Edge in "The Autiftar," London, Eng. "Another of the five can I used during the last few weeks was one I cannot help mentioning, the Essex. It is an American production, with absolutely the brightest, liveliest engine that I have ever found in an American car; in fact this motor might really have had a Coatalen or a Pomeroy at its sponsor. Quite outside the engine's merits, however, the whole car is good, pleasant to use, and striking. The steering is light and easy; the springing is good; the brakes are good; in fact, everything to do with its driving is most satisfactory. "Che price charged, 100, is Very reasonable for whai is given, by comparison ulith (he prices of olher cars. "The ability of the Essex to climb hills on top-speed, and yet give one a comfortable 45 miles per hour with five people up, is unequalled in my experience of cars of the same enginedimensions. It is really surprising that one can still fall across such good cars, quite unexpectedly. I heard of the Essex through a friend who oftens tell* me of swans which turn to be geese; but 1 ignore his exaggerations, became there is generally at least one swan-Eke attribute about anything he* commends, and 1 like enthusiasm, even when it is not altogether disinterested. But in this case my friend had certainly not overstated the facts, and I was most in* trigued to find an American car of sach flexibility, liveliness and substance, not* withstanding its quite moderate all-on-weight." "A colossal revelation of the value Americans can offer at its price/ 9 —E. N. D. in " The Auto," of London, Eng. "I have seldom felt wildly enthusiastic about American cars, because those I have tested have so often been very nice cars which might have been much nicer cars if another £lO or £SO had been spent upon their production. But, during a short holiday taken recently, I chanced upon the Essex; and to warn off at once those who do not like enthusiasm I may say that, judged by the sample I borrowed for a day during August last, this Essex is a magnificent car—would be that at any price, and is a colossal revelation of the value Americans can offer at it* price. "With the pound sterling at, roughly, 3 dollars 50 cents, as I believe it is, this is a remarkable figure. Look around the British market, seeing what one can buy for less than £740, of equal power (as distinct from mere engine-size) and 'turn-out* (by which I mean workmanship), and the marvel becomes the more profound. I 'am not going to say that the Essex is the best value existent, because Essex Six Prices Reduced! Essex Six Tourer £298 Essex Six Coach < £325 ((.o.b. Main Ports). All equipped with 5 tyres. Disc or wire wheels at extra cost. there are many comparatively new cars most of us.have yet to try. But I don't know anything like it« . . . "During the trip 1 was kept so busy" agreeing with one of my passenger* (a very experienced test-rider, with the exactingness born of experience) that it really was a most unusual car and that there must be a crab somewhere, jfoqly we could find it. We searched high and low; in, out, and around about. But'to no avail. "Engine, suspension, body-comfort, - position of control-devices were alike faultless- In fact it was impossible to believe that all this satisfaction of performance was purchasable for so little. "It look* to be to really and truly built, right through, that 1 am sure th< stuff will be worthy of the design and the workmanship. Given that, it is today one of the most remarkable example of value for money the whole world of . car-producing countries can offer, in the London market." "Its transcontinental record is not merely a recordr-it's a miracle." —From " The Car," London, Eng. "I refer to. the remarkable achievement of a stock model Essex touring car in crossing the American continent from San Francisco to New York in 4 days, 14 hours and 43 minutes. *'Not —I think—even the rigourous tests of Africa could inflict more punishment on an automobile than this nonstop run. There are runs through arid desert country with long Stretches 6f sandy, waste and sagebrush; mountain climbs where the roads are just notches and drops .of thousands of feet to stony valleys; dirt roads that a sudden shower converts into three feet of mud. 1 know these roads- I've broken spring* and tires and commandment* on them, and I know whereof I (peak when I say that it's not merely a record—it* miracle." THE DOMINION MOTORS, LTD., 141 GLOUCESTER STREET. a. ZL OABSON, Ariibnrton. HORRELL BROS., Kangionu O. L. SCHAET," Ortjrmonih; AMtSTBOWO and HAXSTIE, Blackball;, ' BTOI<EY-BCTTON .KOTOlis CO.. Beofton. NX D&trihtm: THE DOMINION MOTORS LTD. Wellington, Christchurch and Auckland. ESS 'Essex—the greatest motor car value in the world I"

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