ADVERTISING N.Z.
FILM PUBLICITY. (Bt CifIIB—HUSBS ASBOOttHOHrrCOSIBIOHT.) (AusTaiLiui tint «r.a ojj»l» msocutioh ) (Received April 16th, 5.5 p.m.) LONDON, April 15. Sir' James Allen is broadcasting New Zealand films among provincial cinemas. The first group of 54 applicants are undertaking four presentations daily of twenty minutes each for three or four days. It is estimated that the attendances during that period will be IQO,OOO. New Zealand's expenditure will be negligible, because the cinemas are not charging for screening them. When t new films arrive, Sir James proposes invading the metropolitan cinemas.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19260417.2.100
Bibliographic details
Press, Volume LXII, Issue 18668, 17 April 1926, Page 15
Word Count
90ADVERTISING N.Z. Press, Volume LXII, Issue 18668, 17 April 1926, Page 15
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.
Log in