HOARDINGS.

Press, Volume LX, Issue 18194, 3 October 1924, Page 10

HOARDINGS.

50 IKB EDITOB -OT "TBX MUMS." Sir,—l am sorry you. overlook the fact that a British community never, wipes out of existence without due consideration of the capital and labour employed, an industry once established in strict accordance with the law of the country, even if such industry should be growing to an extent unpleasant to the financial interests of ■'The Press." 1 indeed regret you cannot realise the consideration all fair-minded citizens give to a business once established, for I am receiving daily support of my contention that a business once established is respected, independent of your lame support of the "progressive" posters meed in the sale of "The Press.'' On your line of reasoning, someone can start in competition with the taxi business, and with the support of- an odd councillor or two, plus similar articles to what have appeared in "The Press" in opposition to advertising hoardings, taxi licenses- would not be renewed because taxi-cabs might kill people, and the taxi proprietors knew when they went into the business that their' licenses might not be renewed, even had they acted in accordance with the law under which licenses were granted. Then there is the licensed plumber, the licensed milk vendor, • the licensed land agent, etc., etc., who could all by your broad and liberal reasoning be wiped out of existence by a local body, providing "The Press" so advocated. Should we do as your article suggests and hare no poster "larger than those used on street corners to sell 'The Press,' I would then agree with ycrar classing all users of poster advertising "unprogfessive"; but I cannot see my way to carry out your suggestion in this regard, even if you threaten to still carry on your campaign trying to say nasty things against this competitive medium the "Publicity Dreadnought." In ywrr strong desire to have licensed hoardings done away with altogether, how are you going to suggest Councillor Agar's motion deals with all the unlicensed hoardings in the city, and your own "progressive 1 ' poster on the street corners? As each of my letters on the above subject has been honoured iby editorial comment, I would appreciate this one occupying a top of column position.—Yours, etc,, JAMBS L. WEBB, Chandler and Go., Ltd. October 2nd, 1924. [Our correspondent is wasting his time in suggesting that it matters twopence to "the financial interests of ''The Press' " whether the hoardings go or stay. As for the rest .of his letter, it is sufficient to say that when the public can do without plumbers and milkmen, or when plumbers and milkmen become hurtful to the public interest, we shall treat them as we treat the "art bulletin board."—Ed. "The Press."]