NOW, WHAT ABOUT PSYCHE?

Press, Volume LXV, Issue 13342, 6 February 1909, Page 10

NOW, WHAT ABOUT PSYCHE?

Psyche is the fabled lady who for all time stands as chief ideal of everything that is most fresh and exquisite in womanJy beauty. Her skin was so pure and soft, so marvellously clear and fair that it seemed as if the bright soul of her shone through it. Words are impotent and pallid to express the mere idea of the wonder of her beauty She was the bride of Eros, a pearl made perfect by Olympian suns; she needed neither unguents nor cosmetics. You are different. If you want to exert any semblanco of Psyche's charm, you must assist Nature to restore ideal conditions. To start with, you must feed your skin with Valaze (4s and 7s a jar, post free). • ou must assist the great restorer by cleansing your skin occasionally with Novena Cerate (jars 2s and 3s 6d", postage 3d). Hero are other weanons you may need in your armoury. * Novena Pasta, the unique remedy for greasy used outdoors (2s and' 3s 6d, post free). Valazo Herbal Complexion Soap (2s 3d a cake). Valaze Skin Tonic, the wonderful skin stimulant (3s 9d, post 3d). Novena Sunproof Cremo; invisible in use; gives perfect protection against freckles and blemishes, in all temperatures and all weathers (2s and 3s 6d, post 3d). Valaze Liquidine, the infallible corrective for .blackheads, pimples, and all skin defects (8s 6d, post 3d). Valaze Face Powder, exquisite as wholesome (2s 6d, post free).

You must give to the culture of your beauty the reasonable intelligence and care you exercise in other matters of your daily concern. Better write at once for Mile. Helena Rubinstein's illuminating booklet, "Beauty in the Making," 3d, or free with any order.

Of leading chemists, or by post direct from the Valaze Massage Institute, Brandon . street, Wellington. Local agent: Mrs Fletcher, 12 Chancery lane, Christchurch. 9