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to Defend the Right to be FREE! tpiH IMN- I

No longer young, no longer slim, yet working like a Briton for victory ! Her ally in standing up to wartime burdens is her Berlei—or rather, Berleis. In a Berlei she finds a real support which strengthens the whole architecture of her body. Real support that lifts the years —and the pounds —like magic. This marvellous power to support and control lies |igH in the fact that Berlei foundations are based on the five fundamental figure types of womanhood and their thirteen variations. They are anatomically correct. In every garment there is reinforcement at the Hfflfcfc'laiH special places where the weakened internal muscles of that figure-type IflH need lifting, supporting. In your true-to-type Berlei you take on the v|||| idealised lines of your particular figure-

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/BPB19420429.2.7.1

Bibliographic details

Bay of Plenty Beacon, Volume 5, Issue 46, 29 April 1942, Page 3

Word Count
134

Page 3 Advertisements Column 1 Bay of Plenty Beacon, Volume 5, Issue 46, 29 April 1942, Page 3

Page 3 Advertisements Column 1 Bay of Plenty Beacon, Volume 5, Issue 46, 29 April 1942, Page 3

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