CULT OF BEAUTY.

Auckland Star, Volume LXVI, Issue 46, 23 February 1935, Page 3 (Supplement)

CULT OF BEAUTY.

USE OF COLD CREAM.

COMFORT FOR THE FEET.

(By A BEAUTY SPECIALIST.)

There is no genii in a pot of cold cream, no fairies hiding under the cover of a box of rouge. There is no mystery in a lip stick. Women have a way of alluding to the "secrets" of a dressing table, as if the lotions and the pots of cold cream and boxes of powder contained some mysterious powers that just ordinary people can't understand. That is because they do not become well acquainted with ordinary aids to beauty.

A woman will buy a jar of cold cream. She rubs it on once, twice, three times. There is no perceptible change, so she decides there is no virtue in it, and hands the jar over to her maid. She has forgotten one word in the English language—"Perseverance"— there is no word that equals it in doing good team work with cold cream.

Actresses have usually good skins, and they take a pride in leaving powders, rouge, lip sticks and eye pencils for the stage. Why have all actresses good skins and fine complexions ? They have, I know. I have seen thousands of them. It is because they are wildly extravagant with cold cream. They know the value of cold cream to retain good looks. An actress appears before her public seven times a week, and twice on Saturdays and Sundays—at least, she does here in France. Seven times a week, and twice on Saturdays and Sundays she puts cold cream on before her "make-up," and seven times a week, plus the two days just mentioned, she has to put on more cold cream to take the stage make-up off. She doesn't use modest little dabs> she puts it on generously—she fairly plasters it on. And at night, before going to hed, having taken the habit, she puts it on again.

She can't forget cold cream any more than a business man forgets his business appointments. It would be just as fatal to her job. So, readers, don't forget cold cream. Lots of Interests in Life. Children have a game I think we grown-ups could play to our advantage. It is the game of make-believe. They make-believe they are some one else. That is the secret of an actress'' youth. Seven times a week she is not herself, she is somebody else. She is a dweller in the Kingdom of Make-believe. In this way she is never bored with herself, and being bored with oneself, leaves marks that oceans of cold cream can never efface. There is a lot in sunshine and fresh air. There is a lot in having interests in life. Interest yourself in anything you can; have a hobby. Tennis, dancing* golf, riding, all help and prevent one from being bored. A woman must have happy thoughts, she must have so many interests in life that she hasn't time to bo selfish. Well, then, to sum up, reader, if you would be beautiful, have lots of interests in life. Books, plays, walks, trees, clubs, children. Oh —life is full of interesting things. But don't forget the cold cream! Cold cream! The Care of the Feet. The great majority of women do not realise the fact that the shapely, neatly shod foot, is a great help in the ensemble of beauty. If the shoes do not fit there is more or less discomfort. This discomfort leads to a stilted aire in locomotion which is destructive to grace and freedom of stride. It further causes a reflection of the discomfort in the face, leading to facial distortion, wrinkles and grey hairs. Beauty in tight, painful footgear is a ludicrous spectacle. It draws from the spectator a smile in which there is combined pity and condemnation. A heel too high is not practical for general wear, but if' well fitting it may not be prticularly uncomfortable. A fiat heel may be made to look dressy, and is the correct thing for street wear. It seems we cannot be exactly proper in all things, and yet obtain the effect of what we are pleased to call beauty, so let's keep to the moderate and obtain the best effect possible with the lest penalisation. The happy medium is the thing. Serious Breakdowns Result of Foot His. Many serious health breakdowns may be directly the result of foot trouble. Sore or tender feet as a result of illfitting shoes dispose you to avoid exercise, which in turn brings all sorts of body and nerve ailments contributing considerably, and leading eventually, to a complete breakdown of the health. If the feet be not in perfect health visit the chiropodist, and have the defects corrected, and then, with reasonable care, avoid all future foot ailments. Tt is not beyond the means of any to visit the chiropodist a few times a year, and have the feet cared for. We are too apt to neglect our visit to the oculist, the dentist, the chiropodist and such agencies for our well-being, deferring such visits until actual distress overtakes us. An ounce of prevention is worth a pound of cure! A Few Hints on Care of the Feet. If you are on your feet a great deal, remove your shoes and stockings as soon as you return home. Rub your feet with alcohol, or with oil, and acn a pair of soft shoes. If you dance a lot, a good plan is to have a hot foot bath- before going out and an alcohol rub, followed by a massage with oil. Wipe all the oil off carefully and powder the feet. Some people who dance a lot soap the soles of their 6hoes, but this is a plan I don't advise, any more than soaping your saddle in order to stick on.

It is essential that stockings fit. If loose they wrinkle, or bunch up, and cause undue pressure on restricted areas, and irritation and tenderness ensue. The creases may not cause any actual discomfort, and you may be inclined to disregard tlieni. But do not forget that where undue pressure is exerl-i:l nature is going to grow a horny callosity, as a protection for the delicate nerve, veins and arteries beneath. Tender feet mav lie benefited and soothed l\v rubbing with witch hazel and spirits of camphor in proportion, as follows: — Witch hazel 4oz, spirits of camphor loz. Walking. Walking should always be regarded as a means of beneficial exercise, rather than a means of movement between two o-iven points. Ambling never did any eood, for the amblers never experience the delights of striding along at about five miles in the houi u ith the knees braced back, as the legs go forward, head ercct, shoulders thrown back, and the stomach raised to its natural position. This "ives to the body that carriage which °is the envy of those slouching thousands who are passed on the way. Amblers never feel the effects of the irentlc massage on the internal organs as the hips roll in the one direction, and the free!" moving arms and shoulders sway in tho other.