Page 16 Advertisements Column 1

Auckland Star, Volume LIX, Issue 120, 23 May 1928, Page 16

When Beauty is at Stake —take care Use a soap made for ONE purpose only: to safeguard good complexions FOR your sake and for ours, we publish this in the interest of all concerned who value a good complexion. Some people, we learn, think ordinary toilet soaps, soaps claiming to be "for the complexion," have Palmolive effects on the skin. That is wrong. They don't. Palmolive complexions come only from Palmolive. In old days, women were told, to protect yfcur complexion; to "Use no soap on the face." For guard your youth and charm, all soaps then were said to be too No daims ar£ for " Palmolive is not intended for Then came Palmolive. It was other than toilet purposes. It is made with cosmetic oils famous too neutral to be effective for since the days of Cleopatra. It fabrics. To make it good for was made to be used freely, lav- other than complexion use its cos--on the skin. Its ONE and metic qualities would be much SOLE purpose was to foster good reduced. Good complexions are complexions. too priceless to be endangered, _ , . . . i and, frankly, we don't know how lliat soap changed previous ideas a b of soaps. Largely on expert for advice, women tried it. And the results it brought in new beauty There are dearer complexion and new youth attracted millions soaps, we admit, that approach to its use. Palmolive quality. We know of _ , . ' some. But Palmolive sells at 74d. Palmolive soon tome the lead- _„ 0 more ording toilet soap of the world. In Enonnous pro a uct ion brtogs you France, home of cosmetics, itsup- this modest cost. planted French soaps by die score. It is one of the two largest selling Use Palmolive for die bath. While soaps in France to-day. French PalmoUve has been perfected as women find Palmolive their ideal t^e finest facial soap, it is the of a soap. Its cosmetic qualities supreme luxury when used for hold a supreme place in French bathing. Its smooth, creamy beauty culture. lather keeps your body delightfully smooth, fresh and cool. Now you may be tempted by rival _ , . . , r claims to try unproved soaps on , ln.min , for your own your skin. Think, please, before "hen asked «, try" another you do. that claims Palmolive results. When beauty is at stake, 62 years of soap study, in the use Palmolive, a soap you know interest of skin beauty, stand be- is safe to use. It is nature's hind Palmolive. It is made to do formula to "Keep that Schoolgirl ONE thing well. That is gently Complexion." THE PALMOLIVE COMPANY (A/SIA.) LTD., WELLINGTON In Paris, Itself, Palmolive Fast Supplanting French Soap* ]>. In France, Mecca of the Soap from Trees beauty seeker, home of the The in Palmolive Soap cosmetic Ift in most from the olive tree, the sophisticated aspects, African Palm and the cocoaPalmolive is constantly sup- ant palm. planting old-formula That Is why Palmolive Soap French soaps. Palmolive is » the natural colour that^it selling soaps in France to- PahnollTe day! Please remember this The only secret to Palmolive when tempted to "try" an is its exclusive blend—and imported soap on your face. ?° e ° f the world's priceless beauty sccreta. 1. .J PER. Palmolive Soap is untouched by human / Vol 1 . /-avTJ until you break the wrapper i V-AKB —IT IS K£V£H SOLD UNWRAPPED. - ' 8/48/28

BEST .ft REMEDY k pO* 1 COLDS NEURALGIA CRSUP" The safest, purest, best strongest. f bears the manifold distinctions of the ages. Medical authorities, courts and exhibitions, all proclaim it peerless. Be T iS «f Sh " n sub stitutes passed off for "just as good." 1 here is only one SANDER'S EXTRACT