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Timaru Herald, Volume CXLV, Issue 21183, 2 November 1938, Page 2

Why do people smoke? An English social welfare organisation has been looking into this. Three hundred people were questioned and it came out that many thought "handing round cigarettes helps to break the social ice and hide any inferiority complex?’ One youth in every three said "Smoking made you feel grown-up,’’ but very few girls said that. One in every eight non-smokers admitted that he envied smokers, and one smoker in every five said that be envied those free .'rom the habit. So there you are! Taking one consideration with another those who smoke are happier and more contented than those who don’t. And if an inquiry could be instituted into the tastes of smokers it would almos: certainly be found that the most popular brands going are the toasted ones —Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desert Gold. These famous blends, so fragrant and comforting are also the purest tor mos of their nicotine is toasted out of them Thus even the heavy smoker is safeguarded