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Manawatu Times, Volume 68, Issue 208, 2 September 1943, Page 3

A Wellington tobacconist tells the tale! An elderly lady asked him to change a pound note for silver. He had to go next door to get it for her. When he handed it over she presented him -with a tract, “Stop Smoking! ’’ The weed merchant reckons this was “the blooming limit.” “Anti-tobacs” are queer fish. They generally consider all tobacco of satanie origin and all smokers degenerates. “ Their ’a not to reason why!” As a matter of sober fact and taking one consideration with another, really good and pure tobacco usually docs far more good than harm. Take our popular toasted brands, for example Cut Ping No. 10 (Bullshead), Navy Cut No. 3 (Bulldog), Cavendish, Kiverhead Cold, Desert Gold and Pocket Edition —and you’ll find they’re actually beneficial in innumerable cases. The three last are the leading cigarette tobaccos; the others are the finest pipe tobaccos produced in this or any other country. The toasting purifies, enhances flavour and bouquet, and largely eliminates the poisonous nicotine. New brands come and new brands go. But “toasted”