Good cause for red noses

Press, 7 September 1989, Page 7

Good cause for red noses

By

DEBORAH McPherson

A lot of red noses are likely at a champagne breakfast tomorrow — but for a good cause. The breakfast at the Parkroyal will kick off a national Red Nose Day to raise $1 million for research into cot death. New Zealanders are being cajoled into wearing red plastic clowns’ noses being sold at Shell Shops, branches of the Westpac Banking Corporation, Fisher and Paykel home health care centres, and some supermarkets. Red nose mania has already helped to raise $200,000 since the campaign was launched last week by the cot death division of the National Child Health Research Foundation. The day’s regional coordinator in Christchurch, Ms Felicity Price, said the concept had been so popular some small North Island towns had already run out of the plastic hooters. Passengers on some Air New Zealand flights today can also expect to be offered a plastic nose. The national co-ordina-tor for the foundation, Dr Shirley Tonkin, has said New Zealand’s high rate of cot death could be through tfsearch /: if the target figure was ‘ reached.