Television
i Sir,—Your correspondent "Television” is right; the cost of television sets here in New ' Zealand is too high. It has been mentioned quite often that, much to the delight of the trade, sets are selling
“freely.” This represents the skimming of the cream from the market. If television is to find general acceptance prices will have to be drastically reduced. It may be that our retailers are not as yet having to practise the technique of what the Americans call the “hard sell.” They would only need to take a trip across the Tasman to realise the truth of-the saying that competition is the life Of trade. The concluding sentences of your leading article on air navigation hit the nail on the head. We have far too many factories all strug gling for a share of a restricted market.—Yours, etc., IMPORT THEM. September 30, 1961.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19611002.2.10.3
Bibliographic details
Press, Volume C, Issue 29633, 2 October 1961, Page 3
Word Count
146Television Press, Volume C, Issue 29633, 2 October 1961, Page 3
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.