Page 2 Advertisements Column 5

Wanganui Chronicle, Volume 87, Issue 64, 18 March 1943, Page 2

/% GOLD ••• FOUNDATIONS BY BERLEI JsL './I \ from LONDONTOWN /A Iv \ oWo \ Weighed and not found wanting . . . for y long-lived wear and superb comfort, the 1 \ new foundations by Berlei give you full • »' ""/r measure. They’re ready for anything from a busy active day, on to an evening ?'l| of fun I ffj ’jDffes' WESSK ■ ft W/ \,/ \ t° Government standards, and g. // / g;. beautifully cut with a decided z \ knack for flattering your figure, KS' 'gxL £L \e'|i ’t’ B wonder the new Berleis If i -Af V aße being hailed with such 'f 1 ’ '''A/ 7\ delight! No need to worry over a 1 / j \ lack of elastic when Berlei design- lU'':< if ■ • 7' / ZSwKIAI I \ ers are on the job 1 Berlei ingenui 9 \ \ ity combined with the skill of our !■’\ I corsetiere will always keep you Wj 11 wtv. I \\ x' ree bother. {. / 1 / W'lfe’Cv ' A \ I though temporarily, your garment may have lost some of W WAX A v ( beauty, remember when you buy the new models that they u are ’ a^ways b*’ ® er^e ' s - W THIS MEANS THAT PERSONALLY FITTED BY WJ OUR CORSETIERE, YOU STILL HAVE THE SAME SCIENTIFIC CONTROL AND PERFECT X ' COMFORT. ALL FITTINGS FREE OF CHARGE. a- - -WBFuOO YOU REMEMBER? Remember the bright beauty of days and vital and young, for the day ■when when you bundled the kiddies into the you will again clasp beauty to you. We car and headed... any where? Remember look forward to that happy, unrestricted sun-drenched beaches and lake-shores at day when we may once more make beauty sunset, your man at your side, and all an end in itself in a Berlei—just as before the glad glory of that paradise, yours lor .. . you remember? the taking ... remember? b ★★ ★ ★ ★ You must not forget. In all the grimness of this wartime existence, keep your Berlei has given the Standards Institute its wholepicture of beauty intact. Beauty will hearted co-operation because poise, posture and come again. health are ensured by Berlei designs, divided into We at Berlei cannot now give you beauty 13 figure-type groups. But, please do insist on as we dream it; war ties our hands. But being fitted accurately, for there is less elastie we can help you keep your body strong now to take up fitting inaccuracies.