NEED FOR OPTIMISM

Wanganui Chronicle, Volume 74, Issue 133, 8 June 1931, Page 6

NEED FOR OPTIMISM

PROSPERITY AHEAD BUYERS NOT “HIBERNATING” MERELY SEEKING REJUVENATION. “ Mass-pay chulogy Las unqueslionibly been u factor in enthroning the ‘ear which is stultifying effort on all ndes to-day. Troubles that are p.im■njrcl and nursed thrive robustly nhile troubles ignored very often starve to death just as quickly -aid Mr. Frank Goldberg, governing director of the Goldberg Advertising Agency, »»u his arrival at W c ling’on t’roiU Sydney recently. “This time twelvemonth -\e w.llle laughing at ourselvc.- bo.-au-c ’he Troubles that we feared most did not lappen, so let us be a little more- < hccrful. Let us dethrone fear— enthrone iaitli attended by inliati-e, intelligence, energy and enterprise. Let us ui.-sipatc the depression wilh the same power which has g •vialed “The elements oi - a •'ound policy of reconstruction are being put into practice both in \ustralia and N<‘W Zealand.” he said. “It is ndicub us to continue in the impression that we can remain aloof from the rest of the world and accomplish a rrlv.rn t l ’ prosperity by Parliamentary enactions. Australians are beginning .to realise that their national affair <an only be reeonstrweted l»y an in*eii. M ji;*,.lions’ effort on the part of all classes < f tin community. The. various srrt’nins of the \ustrali.'i” political lU:n--pre sinking their difference-. ;.nd .y ing t’eir activities in a conn;-'m ;i*in -—that of bal:r:citig budget* by ic Curing expenditure.

‘•Overseas financial interests are following the trend of affairs in Australia and New Zealand with close interest and syniphathy,” he added. ••Their natural impulse is to lend a I helping hand, in view of our kinship I in and our membership of the British Commonwealth. of Nations. Australia is rapidly proving herself creditworthy. to the. decided improvement of bu<inj’ss in general. New Zealand, i by her more immediate realisation of the difficulties which confronted her, lis already more than half-way to- | ward assuring 'continued prosperity.” i •• < I ranted we are experiencing what. | to all intents and purposes, is a buyI <•: ’ slrike,’* said Mr. Goldberg. “But,” he continued, “it does not apply to the whole community, and ] what there is will not be lost for ever. I > jiiie people would have us believe I that a depression is a state of inne- ; tion which settles on the whole naj tlon and all its individuals. Such a belief is palpably ridiculous and untenable. “Thcie arc still thousands and thousands of families who, in the aggregate, aie (pending many thousands of pounds C'e:;.- week. Many of them are just t.s prosperous as ever in fa< t. they are more mosperous because, now that price- ham declined, their expenditure will be but an appreciably greater .imniiii: than formerly. Ami as these imli;idiial prosperities increase, so will 'h ■ miiional prosperity strengthen, flic thing for business lo remember is that the athlcic conies back' fitter half-time and is read l , to renew the game. The public, has not crawled away to hibernate. I' has simply bc.cn relaxing, re-eom-idci mg. seeking rejuvenation.' *