J. C. WILLIAMSON'S COMEDY COMPANY.

Wanganui Chronicle, Volume LX, Issue 16824, 29 November 1916, Page 6

J. C. WILLIAMSON'S COMEDY COMPANY.

IN "IT PAYS TO ADVERTISE" AN u "TWIN BEDS."

Unlike most farcial comedies "It Pays to Advertise," which is to be staged her for the first time at the Opera House on Wednesday night, oy J. C. Williamson's Company, headed by the two brilliant young New York and London star comedy artists, ivlr Hale Hamilton and Miss Myrtle TannehiU, boasts of a really interesting story, .during the unfolding of which, there are numerous shritkingly funny situations,a nd the sentiment introduced is most fascinating. It is scarcely fair to publish the plot of the comedy, for. that would rob those who intend witnessing it of the charm of mystery that permeates it. This much, however, may be told; Rodney Martin (Donald Bowles), the pampered son of a millionaire soap maker, is induced by the inentive of his love for Mary Grayson (Miss Myrtle Tannehill), a typiste, who has had a. row with his father, to start on his awn, and a reipe for soap, found in an old cookery book, gives him an idea. It is then that the publicity expert, Ambrose Peal-e (Mr Hale Hamilton), whose motto is. "It Pays to Advertise," comes n, and a campagn of advertsng No. 13 Soap, Uulucky for Dirt, is started —a soap that does not mater-' ialise, but a demand for it does, thanks to the extra-ordinary publicity and the difficulty of it. Whilst the hoys are spending their , cash and borrowed funds upon their huge advertising schemes, most of their capital is secretly provided by Donald's father, through the agency of a family who is in the pay of old Martin as n. confederate, he secures an order for 50,000 cakes of soap, which, of course, Rodney cannot supply, and so the boys get into a hopeless muddle, and the fun in consequence becomes, it is said, fast and furious. Amidst all the complications and turmoil, the love passages between Rodney and Mary Gravson. nnd the delishtful sentiment displayed by old Martin for his son, are never lost sight of. The following night, th* spicy, sid^-snlittiiiw fa.rce, in three acts, "Twin Beds," will lie presented. "Twin BeJls" is a daring thing in .farce corned v, but it is said to be handled so carefully and delicately that it is never allowed to go over the broad line of propriety. "Twin Beds" caused a sensation in Wellington recently, where it was declared to he the finest thing 'the Hale Hamilton Company has done. The box plans will be opened at Jones and Son's on Monday morning, at 9 o'clock.