NEW MOTOR WORKS.

Taranaki Daily News, 1 August 1931, Page 11 (Supplement)

NEW MOTOR WORKS.

ENGLISH CARS POPULAR. The popularity of English cars in New Zealand is showing a steady increase, as a' perusal of registration figures will demonstrate. So much 60 is this the case that the question of local assembly plants is coming to the fore. The Rover Company of New Zealand, Ltd., which is a branch of the Rover Company of Coventry, England, is already moving in this direction. Before Christmas the company hopes to be in occupation of a building now being erected in Jackson Street, Petonc, and there Rover cars will be assembled. As far as possible New Zealand material will be used, but parts which cannot be made locally will come from the English company’s works. The building of the bodies locally will absorb New Zealand labour, whilst at the same time it will help English and Dominion industries. Mr. Ernest Lewis, managing-director of the Rover Company of New Zealand, Ltd., left Wellington on Wednesday for England on business in connection with the new works, and by the time he returns, towards the end of the year, the new venture. i"t is anticipated, will be in full working order.