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Tremendous Bargains LIQUIDATION SALE Wycherley’s Complete Stock of Men’s Wear ARRESTING VALUES IN MEN’S OVERCOATS Men s Tweed Overcoats in a good range of Grey, Fawn and Brown tones. Smart styles with Raglan and Inset Sleeves. Single and Double Breasted. Large range of sizes. Wycherley’s Price: 75/- to 97/6 LIQUIDATION MEN’S LEATHER COATS. Mid and Dark Brown. Single and Double Breasted. Full belt. Lined throughout. All sizes. Wycherley’s Price 79/6. £sg/_ SALE Sale I ‘ n e<l MACKINTOSH OVERCOATS. D.B. style. Full Two-way collar. Light and Dark Fawn. Were 22/6. Xl/9 Sale BETTER VALDES. e . W w-m M mm m Collinson & Cunninghame Ltd. BROADWAY AND KINGSWAY. PALMERSTON NORTH."

NEARLY EVERYONE WHO READS READS A NEWSPAPER j?. 166 I * yir Reaching Every One Every Day WHATEVER your walk of life, "whatever your income, whatever your tastes, there is one thing you have in common with almost every man and woman in the civilised werld. And that is the reading of newspapers. In fact, the only daily reading done by millions of people is confined entirely to newspapers. An advertisement in a newspaper reaches thousands of people of ail grades of society on any given day. People must read their Newspapers The multitude of things in which people are interested today makes a newspaper a necessity. Who won the Sanders Cup? What are the cricket or football scores? What is happening at Trentham or Riccarton? What did the “So far as I am medium than Prime Minister or the Leader of the Opposition have to say yesterday ? Eager interests make a newspaper a necessity. What is Happening ? What is the text of the latest note on War Debts? The result of the elections abroad? The full story of that stirring attempt on the record by Sir Malcolm Campbell, or “Amy” or the R.A.i’W People you know are becoming engaged, or getting married, or having babies. When you want a complete and accurate record oi! any event, loca:, national, or international, it is there in your newspaper. Read by All Classes The .millionaire has all the world's R:eat store of literature at his disposal; beautifully concerned, no the newspapers printed and elaborately illustrated magazines are his if he wants them. He may buy them, he may read some of them. But there is no “ may ” about his daily newspaper. He reads it —every day. And whilst he absorbs information about stocks and shares, about international and local politics, and other things in which he takes an interest, he absorbs the messages of the advertisers. The clerk with a small salary, who cannot afford to buy books or magazines, cannot do without his daily newspaper. He, too, reads the news—and the advertisements. And the millionaire and the clerk, the doctor and the salesman, the plumber and the grocer all read newspapers. Also they and their families must buy clothing and food and a hundred and one articles of frequent necessity. Their choice is made of products advertised in their daily newspaper. other advertising need exist.” —Sir Charles Highain

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/PAHH19330904.2.51.1

Bibliographic details

Pahiatua Herald, Volume XLI, Issue 12439, 4 September 1933, Page 7

Word Count
503

Page 7 Advertisements Column 1 Pahiatua Herald, Volume XLI, Issue 12439, 4 September 1933, Page 7

Page 7 Advertisements Column 1 Pahiatua Herald, Volume XLI, Issue 12439, 4 September 1933, Page 7