DRESSES TO COPY

Otago Daily Times, Issue 24697, 28 August 1941, Page 11

DRESSES TO COPY

Hiring out dresses for copying is the latest scheme for bringing American dollars .to Britain: It is the idea oi Miss Raymond Rahvis, a leading London fashion designer, who has left for New York with 50 dress models and 40 coats, together with hats and; other accessories, all autumn designs for day and evening wear. Miss Rahvis will exhibit her dresses in New York and charge American designers 100 dollars entrance fee. which will enable them to copy one dress. Afterwards she Will take the dresses to Chicago, Hollywood. New Orleans and Kansas City. This “hire to copy” scheme will be an ideal form of export for Britain, for it entails very little use of materials; it is, in effect, an export of British ideas

The models emphasise the dropped shoulder, achieved with trimming placed down the sleeves, yokes and insets of contrasting colour. Collars have incrustations in the shape ol labels, and considerable attention has been given to embroidery. The tweed ensembles feature unusual contrasts like grey herringbone for the skirl and brown herringbone for the jacket