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Use JCL's Easy LAY-BY—the worryless way to shop. 'W.c-'-I M m •|V> iSSWSWWSe si? ss;; m 'm XvxV m mWi* M m 11 im m m * SPR —that cannot fail to intrigue your interest and excite your desire for possession . . . each a triumph for Style, Quality and Value at "Auckland's Keenest Prices" . . , © * F2—49/6 A very neat Two-piecc Spring Suit of new, light-weight, fine: Silk mixture check material with a soft, durable finish. Frock has contrasting stitched collar and inset vest, as illustrated. The Jacket is semi-fitting. Shades are in Cornflower Blue, Sand, Navy, and Black, all with small White check. Sizes S.S.W., S.W., W. F6—55/Extremely .smart Ensemble of new novelty patterned Spun Art. Silk Crepe. The Frock well cut on slimming lines without a belt, and semi-fitted at waist; flat collar with contrasting stitching and front, also a full sleeve gathered at wrist. The neat hip-length Coat has a seven-eighths length sleeve, also is semi-fitting. Colours: Black/White., Navy/ White, Saxe/White, Green/White. Sizes 47in.,. 49in., 51 in.. 53in., 55in. hip measurement. F3—65/A chic Spring Ensemble of light and beautiful Sheer Silk material. High neckline is displayed with new tucked pleats down front of bodice and continuing down Skirt. New hiplength Coat with seven-eighths length sleeve. An attractively priced Suit, obtaimible in Plain Navy, f-orest Green, Leaf Green, Brown, Salmon, and Coronation Blue. S.S.W., S.W., W. sizes. Fl—9s/The newest idea of Spring Ensembles, picturing a plain Silkedge to edge Coat over a smart ring patterned Frock with long sleeves and high neckline, with jabot lined in contrasting shade. The Coat is fitting, with self belt. This lovely Spring Outfit io obtainable in Bottle Green, Brown, Navy,, Coronation Blue, and Black. In S.S.W., S.W., W. I Displayed Fabric Floor. .The newest colourings, weaves and weights at Keenest Prices I 54-inch Beige and Fawn A fine range of exceptionally good values in new arrivals for Spring Coats for sports and general wear, in the favoured Beige and Fawn tonings. 54-inch Distinctive Grey SUITINGS F4—57/6 Contrasting stitching gives this new Spring Frock of Art Crepe sheer a new note, and the semi-flared skirt with diamond-shaped pockets contribute a smart finish. Newest tonings of Dusty Pink, National Blue, and Navy. Excellent value. S.S.W., S.W. and W. sizes. F5—69/if> This charmingly Tailored Frock for Spring wear is carried out in a beautiful quality Satin-backed Sheer Silk Fabric —it features self-faggoting in self roll collar, also down front of the bodice; the skirt is smartly pleated. Shades: Navy, Green, Rose. S.W. and W. sizes. ■> \,x~ w -v F4, 57/6 A very interesting collection of qualities to meet all neec l s —Plain Flannels, Worsteds, Chalk Stripe, Pin Strips, and other neat stripe effects. All priced to give outstanding value. All dependable for service satisfaction. In the newest Grey shades. ill;*! Outstanding Special Value! PURE SILK „ Three Sizes, in Excellent Qualities. Plain checks, in three sizes, also hound's tooth markings. Smart effects, popular for Spring Sports and Swagger Coats. Outstanding Value. • SAMPLES SENT ON REQUEST IfrpsfS *w.?m ajiasa 1 £9 m K mi mm WM sgifm ifviv: iftta mm —Blazing With Colour ! Flashing the Brilliance of Spring Fashions —a note of luxury on your plainest frock—and important, too! A new and versatile selection of the more important Brooches that look equally attractive catching your scarf or pinned nonchalantly on your frock. Silver and Gilt Filigree Brooches with rich plain or multicolour stones and diamante styles. An exceptional value range. Manufacturers' Mediums ! At 4/H —Usual Value, 6/11 Full-fashioned Pure Silk Hose, with Cuban heel, cradle foot and strong Lisle hems, offered at a decided saving price. Manufacturer's Selected Mediums, in Sunburn, Suntan, Petal, Beige, Dark Fawn, and French Grey. All sizes. At 5/11 —Usual Value, 7/11 Pure Silk Full-fashioned Stocking, Silk from toe to double Silk hem, cradle foot and neat Cuban heel. A wonderful value, superior quality, in newest tonings of Orient, Tango, Skin, Mist, Brick, Sunburn, and French Grey. Sizes BJin., 9in., 94in., I Oin. SUEDE BELTS . ■ <y -v \ < F5, 69/6 CUTTING, FITTING AND TACKING SERVICE AT JCL Dependable ! —Popular ' A service that saves you time and worry, and ensures for you satisfaction in all your home dressmaking difficulties. When securing new season's paper pattterns let our experienced assistants advise you—First Floor Section. Auckland Agents for Ladies' " Pictorial," " Review," also Australian " Home Journal " Paper Pattern Services. Sponsored for e Spring and Summer. Special Value! li>n- 2/6 2in " 2/11 A SERVICEABLE SUEDE LEATHER BELT WITH MATCHING ERINOID BUCKLE. B SUEDE COVERED NICKELPLATED BUCKLE IS FEATURED. C—HAS CHROMIUM-PLATED BUCKLE. All procurable in I Jin. or 2in. widths, in Black, Brown. Navy, Red, Bottle Green, Pink, Putty, Emerald, Saxe, Royal, Beige, Tan, White, Wine, Grey, and Rust. mm pit a •ifftgte. Sslf B

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https://paperspast.natlib.govt.nz/newspapers/NZH19370901.2.15.2

Bibliographic details

New Zealand Herald, Volume LXXIV, Issue 22822, 1 September 1937, Page 7

Word Count
782

Page 7 Advertisements Column 2 New Zealand Herald, Volume LXXIV, Issue 22822, 1 September 1937, Page 7

Page 7 Advertisements Column 2 New Zealand Herald, Volume LXXIV, Issue 22822, 1 September 1937, Page 7