EMBASSY THEATRE

New Zealand Herald, Volume LXXIII, Issue 22391, 11 April 1936, Page 15

EMBASSY THEATRE

OFFICIAL OPENING TRIBUTES BY THE MAYOR FINE INITIAL PROGRAMME Auckland's newest theatre, the Embassv, had an auspicious opening 011 Thursday night to a packed house. The audience, which included a representative attendance of prominent citizens, was obviously delighted with the attractive decorations, comfortable seating and the excellent taste displayed not only in the appointments of the theatre itself, but in the choice of an outstanding programme to mark the opening of a modern house of entertainment.

The opening ceremony was performed by the Mayor of Auckland, Mr. Ernest Davis. He was introduced by Mr. Beaumont Smith, managing director of the J. C. Williamson Picture Corporation, Limited. "In my capacity as Mayor, I esteem it both a privilege and a pleasure on behalf of the corporation and citizens of Auckland, officially to declare open to-night the Embassy Theatre," Mr. Davis said. "It is a welcomed addition to the architecture of the city, as was its sister theatre, the Regent, and to the entertainment amenities of its people. Changed Times

"This site is intimately connected with the landmarks of Auckland's early history. I remember it as the tocation of Crowther's livery stables, and the terminal of 90 per cent of the horse buses of the days of happy memory. Situated almost opposite was Auckland's one and only theatre —Abbott's Opera House, which, on one occasion, remained closed for seven months. Just imagine Auckland with amateur concerts as its only form of entertainment. I mention this only to emphasise how, since then, the scene has changed. "In this bewildering age of neverceasing activity, with the breath-taking development of aviation, mechanisation, radio and the cinema, one sometimes pauses to contemplate what will be the next great wonder Nature has in store for a world already full of wonders. Be that as it may. wo pass this way but once, and that is all the more reason why we should make our Auckland brighter and happier. "As one who stands for the development of the city along these lines, I offer my heartiest congratulations to tho J. C. Williamson management, and its managing director, Mr. Beaumont Smith, on the enterprise from which the construction of this fine building originated, and in so doing I commend to the public a theatre which in overy respect is a credit to Auckland."

A New Singer .At the conclusion of Mr. Davis' speech, Mr. Beaumont Smith spoke briefly of the fine work done by thoso responsible for the construction of the theatre. He referred particularly to the architect. Sir. Llewellyn Williams, and the builder, Mr. W. Williamson.

The principal film "Hose of the Rancho." a musical romance of Spanish California, is particularly appropriate to the cosy atmosphere of the theatre. It brings to the screen yet another Metropolitan Opera singer, this time a young mezzo-soprano, who has beauty and ability as well as a smooth, rich voice. Gladys Swarthout is a stranger to Auckland theatregoers, but she made many firm friends on Thursday night, with her singing of a succession of dainty Spanish songs, her graceful dancing and her personal charm. Opposite her, John Boles is a suitably romantic hero, and his tenor voice blends well in a duet. There is action in plenty in the film, as well as a broad vein of humour. The shorter pictures are of the same high standard. Applause erected two of tin* most interesting sections of the British Paramount News, King Edward's sincere and moving broadcast speech shortly after his accession, and some terse remarks bv G. Bernard Shaw on the subject, of the United States Con stitution. 'The nrogramme also includes a Grantland Rice "Sportlight," tradtional items bv a Russian choir and orchestra, and a colour film. "Song Memories," which introduces many of the favourite music-hall items of earlier vears.

Musical items by the Embassy Trio enlivened the interval, and at the conclusion a number of the patrons wore the guests of the management at supper. ,