DOMINION PRODUCTS.
POPULARITY IN BRITAIN. LONDON. Dec. 20. In the course of a survey of New Zealand activities in Britain during 1931, Sir Thomas Wilford, High Commissioner, says it is gratifying to note definite indications of the increasing popularity of Lmpirc products in Britain. r l his is due largely to the Empire Marketing Boards publicity. Jl is naturally not the board's policy, Sir Thomas added, to advertise any particular Dominion. The Dominions must follow up general publicity by pushing their own individual products. Recognising this, the New Zealand Meat, Dairy, Honey and Fruit Boards spent £42,700 last year in the manner best calculated to increase demand. '1 his was a very necessary addition to. the Empire Marketing Board's activiticß.
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Bibliographic details
New Zealand Herald, Volume LXVIII, Issue 21069, 31 December 1931, Page 7
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120DOMINION PRODUCTS. New Zealand Herald, Volume LXVIII, Issue 21069, 31 December 1931, Page 7
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