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NEW ZEALAND ABROAD.

NEWSPAPER PUBLICITY. HIGH TRIBUTE BY VISITOR. HERALD AND WEEKLY NEWS. Visitors from overseas frequently mention the loss New Zealand suffers through lack of advertising in the northern hemisphere, so it is refreshing to hear that there is one channel through which the attractions of the Doiriiriion are mado known over a very wide area, this channel being certain of the New Zea* land newspapers. The notice which New Zealand is getting in the older countries through the medium of the Auckland Weekly News and the New Zealand Hebald was commented upon yesterday by Colonel C. H. Meares, who is well known in this country through his association with Captain Scott's Antarctic expedition. Colonel Meares went south with Scott m 1910 in charge of the ponies and dogs which played such an important part in the great dash to the pole. He has been living for some years at Cannes m France and although that country appealed to him as an attractive place in which to make a home, he has come to New Zealand with the idea of settling here should it come up to all his expectations. He is not altogether a stranger to New Zealand, for he saw something of the South Island when, with other members of the expedition, he returned from the Antarctic, but he had never visited the North Island before stepping off the Tofua at Auckland yesterday. Accompanied by Mrs. Meares, Colonel Meares came down from Vancouver by the mail boat some weeks ago, landing at Suva, where they joined the Tt.fua for the round trip to Tonga and Samoa, thence back to Suva and on to Auckland. "What wonderful newspapers you have in this country," said Colonel Meares, yesterday. " When we were in British Columbia we found that we could get a better idea of what was going on in the world by reading the New Zealand Hebald than from the many Canadian papers that we saw." The visitor remarked on the variety and informative nature of the news as presented by the Herald. He also spoke of the part the Auckland Weekly News was playing in bringing the scenic beauties and natural attractions of New Zealand strikingly before the notice of people in many lands. An outstanding example quoted by him was the special swordfishing number of the Auckland Weekly News, published on March 26 last, and which he said was making sportsmen and tourists turn their eyes to New Zealand. From the interest that had been aroused by this special number. Colonel Meares thought that many tourists, and particularly those who indulged in deep-sea fishing, would be drawn to New Zealand. The admirable statue of the late Captain Scott, erected on the bank of the River Avon in Oxford Terrace, Christchurch, was also mentioned by Colonel Meares, who said he had heard it speken of in many quarters by people who had visited New Zealand. iFrom the frequent references to its beauty and unique setting he thought that this must be the most discussed statue of the present day.

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/NZH19251006.2.91

Bibliographic details

New Zealand Herald, Volume LXII, Issue 19141, 6 October 1925, Page 10

Word Count
511

NEW ZEALAND ABROAD. New Zealand Herald, Volume LXII, Issue 19141, 6 October 1925, Page 10

NEW ZEALAND ABROAD. New Zealand Herald, Volume LXII, Issue 19141, 6 October 1925, Page 10