PLANNED SHOPPING

Nelson Evening Mail, Volume LXXII, 22 December 1938, Page 6

PLANNED SHOPPING

A LITTLE ADVICE A little while ago ill Loudon, width must be the home of Christina* shopping, more than a hundred women underwent a shopping test at a Christina* Fair, and less than ten were found to have the qualifications of a first-class shopper 'llia education;.) psychologist who carried out tlu* test s iid I hat there were six rule* for efficient Christmas shopping —make a list under the headings of who, what and how dow* as possible to “gpt your eye in”; revise the list and rearrange it under the name of shop and department; don t “wander" or “linger," hut go straight t*» the shop Hssisla nt, smile and tell her what you want; take frequent tests, with tea, coffee, a cigarette and a good think ; al«ove nil, sth lc to list tike gt« uM refuse to buy anything that cannot lie given to some person on it.. The formula iug is best done in solilure, though sometimes, in home consultations, a •ynipatlietic friend helps. That is a joh for • quiet evening hour, when newspaper advertising can come to the aid of thinker* and consultants, rind on these term* vexation may hi taken out of shopping, wji£ I advantage to everybody concerned.