Give Youth a Show

Manawatu Times, Volume LV, Issue 6865, 23 May 1932, Page 7

Give Youth a Show

ADDRESS BY PRINCE. British Official Wireless. RUGBY, Alay 20. The Prince of Wales, discussing salesmanship in a speech at the conference of the Incorporated Sales Managers' Association of London, urged the importance of going out into tho world and finding new customers for British goods. The urgent need of the whole world, he said, was the expansion of international trade, not its restriction. He advocated more efficient marketing methods to lower costs. It was essential that there should be the closest consultation and co-opcration between all engaged in planning, directing, supervising, and operating industry and commerce.

Remarking that if a man at 30 was not capable of taking responsibility and exercising authority and initiative, there was small chance of his becoming so later, the Prince urged that young men should be given key positions at an earlier age. “Recruit wisely,” he said, “train thoroughly, and trust boldly, and our young manhood will not fail you.”