“BOOST” FOR DOMINION
American Servicemen As Advertisers
“Servicemen have told me that the best advertising boost in America New Zealand has ever had for its attractions has come from the men of visiting forces,” said the Minister in Charge of the Tourist and Publicity Department, Mr. Parry, vesterday. The men had found that the Dominion had. besides its natural scenic beauties, unlimited opportunities for varied wild-life sport remarkable in their range, and. to them, with many unusual features. There appeared to be no doubt that New Zealand, previously known to many Americans by name only, had surpassed the visitors’ expectations. Servicemen had said that their parents, relatives and friends would be keen to see the country where their boys were located for some time, Mr. Parry said. He added that plans had been prepared to meet an expected heavy influx of postwar tourists. There was much preparatory work to be done and New Zealand must be ready effectively to receive, accommodate and transport the expected increas'd tourist traffic, /
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Bibliographic details
Dominion, Volume 37, Issue 97, 20 January 1944, Page 4
Word Count
168“BOOST” FOR DOMINION Dominion, Volume 37, Issue 97, 20 January 1944, Page 4
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