IMPROVING TONE

Dominion, Volume 24, Issue 104, 27 January 1931, Page 8

IMPROVING TONE

Depression in America

OBSERVATION OF BANKER Dominion Special Service. Auckland, January 26. "When I left America there was an undertone of improvement in commerce which was very gratifying to hear,” said Mr. Frederick T. Norris, vice-president of the First National Bank and the Bay County Bank, Bay City, Michigan, who arrived by the Aorangi en route to Sydney. , „ “I believe that things financially will start to look up in May. The improvement after that will not be rapid, and for years the price level may not be so high as it has been, but times will not be anything like they are now.” A vigorous advertising campaign in America is, in Mr. Norris’s opinion, what New Zealand needs to encourage tourist trade. “Ninety per cent, of the people in the 'block where I live close their bouses and go away for the winter vacation every year,” he said, “but where do they go? A great many never think of going further than Honolulu, but that is onlv because nobody urges them to go anywhere else. There is a great opportunity for New Zealand there.”