POSTER ADVERTISING

Dominion, Volume 19, Issue 166, 10 April 1926, Page 8

POSTER ADVERTISING

DEPARTMENT’S POLICY DEFENDED

“Dominion” Special. Auckland, April 9. The view of the Railway Department in regard to its departure in using public buildings for the display of poster advertisements was contained in a letter from the Minister submitted to the Auckland City Council. This letter was a reply to representations made regarding the use of the front of the Chief Post Office in Queen Street for advertising purposes. The Minister in his letter said that the showcase of the moving advertisement complained of was neatly made, and he could not agree that it constituted a defacement of the building. This particular sign and several others in similar positions had been exhibited for some time without exception being taken to them. “ The Railway Department maintains the signs under its control at a high' standard,” added the Minister, “while the revenue derived therefrom is considerable, and this is, of course, important to the public. After carefully considering this matter from all viewpoints, I find myself unable to agree with the opinion expressed by the Auckland Chamber of Commerce and the Auckland branch of the New Zealand Institute of Architects regarding the display of advertisements of this nature on public buildings, and therefore do not propose to take any action on the lines suggested by the council.” The letter was formally received.