One of 30,000 swing tags asking shoppers to “Buy New Zealand Made — and Keep A New Zealander in Work” is shown by Mr Richard Thumath, of Auckland, the managing director of Deane Apparel, Ltd. The company, which has factories in Christchurch and Auckland, will attach the tags to all garments they make during the next few months. Mr Thumath said he was taking a stand against imports of cheap goods, which could lead to massive redundancies for manufacturers. Deane Apparel has distributed 15,000 car bumper stickers through the clothing workers’ unions. The stickers read “Wear the Best — Be Kiwi Dressed.”
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Press, 12 July 1988, Page 4
Word Count
100One of 30,000 swing tags asking shoppers to “Buy New Zealand Made — and Keep A New Zealander in Work” is shown by Mr Richard Thumath, of Auckland, the managing director of Deane Apparel, Ltd. The company, which has factories in Christchurch and Auckland, will attach the tags to all garments they make during the next few months. Mr Thumath said he was taking a stand against imports of cheap goods, which could lead to massive redundancies for manufacturers. Deane Apparel has distributed 15,000 car bumper stickers through the clothing workers’ unions. The stickers read “Wear the Best — Be Kiwi Dressed.” Press, 12 July 1988, Page 4
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