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“Miss World” Promoting Wool

(From

ZALIA THOMAS)

The International Wool Secretariat’s decision to offer “Miss World” a five-figure contract to promote the sale of wool throughout the world has proved highly intuitive, for in Miss Ann Sidney they have found a true champion who declares: “I have always preferred wool.”

This is clearly no gimmick for no-one could doubt the sincerity of this 20-year-old Dorset girl who, despite her plunge into an almost fairytale world, has her feet set very firmly on the ground. Miss Sidney left London this week to appear in the “Bob Hope Christmas Spectacular”—a show which is recorded at various United States military posts in Alaska and the Far East and subsequently televised over the NBC network in America. Miss Sidney will be wearing wool throughout her tour, whatever the climate, and she has been busily shopping for a suitable wardrobe. Although her first evening dress was created for her by Maggy Rouff and she has since flown to Paris to be fitted for an all-wool ball gown by Dior, many of the clothes chosen to promote wool come from popular Brit-

ish dress houses and chain stores and are the same as those worn by the average Englishwoman. Miss Sidney will also be taking to the United States a wool deerstalker hat which she will present to Bob Hope.

This hat she chose while on a visit to the Highland Home Industries Centre in Edinburgh recently. After wool-promotion visits to Austria, Belgium, Holland, Scandinavia and Switzerland Miss Sidney hopes to visit

New Zealand during 1965. She would like to visit Invercargill to renew her acquaintance with Miss Lyndal Cruickshank with whom she shared a room during the course of the “Miss World” contest in London.

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/CHP19641230.2.26.5

Bibliographic details

Press, Volume CIII, Issue 30636, 30 December 1964, Page 2

Word Count
290

“Miss World” Promoting Wool Press, Volume CIII, Issue 30636, 30 December 1964, Page 2

“Miss World” Promoting Wool Press, Volume CIII, Issue 30636, 30 December 1964, Page 2