Commercial English
Sir, —My dictionary tells me that “flow” is an intransitive verb. Today I heard a 3ZB announcer drooling a commercial about paint: “You just flow it on. You just flo-o-o-o-oW it on.” And our business tycoons have the cheek to criticise the teaching of English in our schools! —Yours etc., SLIGHTLY LITERATE.
June 5, 1964. [The district manager of the New Zealand Broadcasting Corporation (Mr K. M. Hay) replies: ‘English is an evolving language, and a certain latitude is customary in advertising phraseology.”]
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Bibliographic details
Press, Volume CIII, Issue 30471, 19 June 1964, Page 10
Word Count
85Commercial English Press, Volume CIII, Issue 30471, 19 June 1964, Page 10
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