IT is not a question of your ability to stand the cost of advertisements—but bring able to survive without it. The thing one has to consider Is not only an extension of your business but of holding what you already have. Advertising not only does not Increase the cost of the advertised article, but, on the contrary, makes economies possible that benefit consumers.
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Bibliographic details
Press, Volume C, Issue 29609, 4 September 1961, Page 15
Word Count
63Untitled Press, Volume C, Issue 29609, 4 September 1961, Page 15
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Acknowledgements
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