Page 8 Advertisements Column 3

Press, Volume LXVI, Issue 19888, 27 March 1930, Page 8

CLOSING APRIL / Oth THE D.LC. HALF-YEARLY MADE*T(M)RDER SUIT OFFER While you have the opportunity of buying the best at a special reduced price, choose your suit from the splendid range of Mosgiel Worsteds and smart Scotch Tweeds at the D.I.C*. • • • Style, fit and finish carry the D.LC. guaranteeUsually priced from £6/6/to £7/15/- Until April 10th r,r^£s/i5/. This Week's Special French CREPE DE CHENE TRIANGLE SCARVES mlk real hand Batik «>ork m beautiful colourings and designs —Usually 29/6 and 33/- each FOR THIS A/ff WEEK ONLY 0/ XL 9Sr \ SA DIC mm 11 ri / / / v\ \mm FOR ASSURED RESULTS USE dhUfatt CLASSIFIED CO CANTERBURY* ) LEAOINC, DAILY *

1 ■ T . igU'i^ Dmggr in Half?Y m ■. ■j rLai:: ■X. Greatly magnified picture of tiny tooth crevice. Note how ordinary sluggish toothpaste (luring high "surface-tension") fails to penetrate deep down where the cause* of decay may lurk. This Mere surface brushing is not sufficient protection » • Decay starts when tiny crevices are left uncleansed » • » Colgate's penetrating foam gets down into these hard-to-reach places • • a removes decaying particles * » * cleans teeth completely. Your dentist will tell you tHatdecay doesn't start on the smooth, outer surfaces of your teeth, but in the tiny crevices where food particles collect. These places must be kept dean! Your dentist will also tell you that not all toothpastes clean alike. A recent scientific test proved that Colgate's has the highest penetrating power of any leading dentifrice. Its penetrating foam surges down into every tiny fissue, dislodging impurities and sweeping them away in a detergent wave.- Thus Colgate's gives an extra protection to teeth and gums ««>the protection of complete cleanliness. Why risk "half-dean" teeth? No toothpaste can cure pyorrhea; no toothpaste can correct add saliva; no toothpaste can firm the gums. That is your dentist's job. The one thing a toothpaste should do is to clean « « • and Colgate's cleans the best! ECONOMICAL Colgate's contains more toothpaste than any otjher nationally advertised brand at the same price. 55 fi J £ r* o % $ r COLGATE-PALMOUVE-PSPT CO. LTD. (Dept. No. 106), Box 1393, G-P-O, WELLWGXOR Gentlemen: Pleuesendmca trial - tub* of ColgateV Ribfcoa Dental I T? E-f Cream. I endow 3d. to cover poet- fJ\ II ff >p and packing. AiirettOQFTWGHT. tuw»