"WHITE MAGIC."

Press, Volume LVIII, Issue 17608, 10 November 1922, Page 13

"WHITE MAGIC."

APPLIED TO HOME, FARM, SXD

INDUSTRY.

Electricity— the Master Magician—is steadily, but surely, bringing about the crushing defeat-tr that prince of demons—uruagery! Its practical application is being extended every day and in every way; and even with the facilities at present available it is calculated to lighten, enormously the burden of busband, wife, man-servant, and maid-ser-vant, work of the home, the labour of the field, and also in the big industrial arena. Progressive Pioneers in matters electrical are Messrs Brown Bros., of 641 Colombo street, and that -they have kept well into stride with.the rapidly advancing developments in matters electrical is indubitably evidenced by the fact that they have just been awarded a Certificate of Merit for their Electric Pumping Machinery. This is at present on view at what will be regarded as easily the most interesting exhibit of its knd at the Show Grounds. Ths fact was incontestably demonstrated yesterday by the interested crowds which continually thronged their capacious stand. The "Speedwell" Pump is- in a class by itself. It works silently and effectively, is designed fop long: and hajd service, and constructed to suit any home in town or country. Each outfit is equipped with the fam ous Bobbins and Myers silent motor, and users all over Canterbury have at their disposal Brown Bros.' expert knowledge as to water supply. In the "bad old days" it was practically impossible to dissociate the lot of wife or mother from inevitable drudgery. Thanks, however, to modern electrical equipment those days are but "memories," that is, in the up-jto-date home. Brown Bros, have on show a splendid range of Vacuum Cleaners and also Electric Heating, Cooking, and "Washing appliances. Demonstrations as to their use will be given; ahd\tnose interested either directly or indirectly in the tasks of wife or mother should not miss seeing this aspect of Home Economics. A satisfied customer is, of all advertisements, the best. The names of a few—typical of many—well-known users are shown on illustrated pamphlets for free distribution. Their tributes will convince you that you could not do better than to receive the services of Brown Bros, for anything in the natnre of an Electric Installation.