Page 19 Advertisements Column 1

Auckland Star, Volume LIX, Issue 249, 20 October 1928, Page 19

UNIQUE SCHEME. Firm Buys Own Product. NSvel Advertising Methods. To show their implicit faith in their Own products, Messrs. Kempthorne, Pressor and CoV New Zealand Drug Company, Limited, ,ti>e well-known firm Of manu&Ctttring chemists, have introduced an interesting and novel scheme. Nort Wfedriesday, ' October 24, this enterprising firm will bUy a 1/C bottle of "ILP." Life Salt for all adults who take the trouble to clip, sign and present the Coupon in the large advertisement that will appear in this paper on Tuesday, October 23. There is no "catch" or ulterior motive behind this genuine offer. It is a straight-out- scheme -to further introduce to the public of Auckland .the quality and purpose, of "ILP." Life Salt. The manufacturers are confident that ' they are producing an effervescing saline equal, if not superior,-to any brand—? either local or imported. They have' sufficient confidence in the intelligence of KeW-Zealanders to let them judge the Value of "K.P." Life Salt, That every person who accepts a 1/6 bottle on Wednesday Will continue to use it in picference to other brands is a foregone conclusion. ■ Taking contents into eonsiderstion, the 2/0 bottle is the oest value. ' ; Chemists and stores of Auckland city and suburbs' have expressed willingness to give their wholehearted co-operation to the scheme. "&eoipthornes" .deserve credit for their move,> whidi may aptly be termed a most enterprising one in ths Interests of public health and happiness. \ Much tUne and monsJr has been spent to perfecting the scheme and it |s expected that the public will take full advantage Of the offer.—-(Ad.) v .

. Now is the time to buy a sports coat and a pair of flannel trouseis. See the fina show at Fowlds'.—(Ad.>