Page 3 Advertisements Column 3

Waikato Times, Volume 127, Issue 21198, 22 August 1940, Page 3

For smartness this season fashion emphasis is on 111 GREY 111 • FOR ALL OCCASIONS | | I • FOR AFTERNOON WEAR—- | | • FOR DINNER FROCKS || • FOR SPORTS WEAR E Grey is the fashionable colour. And blend with it : GuardsE men Red, Clover, Surf-girl, Blue or Cyclamen. It's definitely = smart ! GREY WOOL COATINGS Showing in novelty weaves and excellent weights for Spring Coats. Featured in Grey. 54in. wide. 10 6 12 6 14 6 15 6 17 6 19 6 * GREY in Silks Smart novelty weave plain silks for all occasions. Firm and medium-weights, crease-resisting. 36in. wide. In shades of 311 4 11 511 Travel Tweed One of the most popular fabrics for Spring wear. Ideal for Suits, Frocks, Jackets, etc. Colours include : Grey, Teal, Green, Clover and Tan. 36in. A/ 1 | yd. You are invited to inspect our wonderful range of these new fabrics—Be Fashion-Smart— WEAR GREY I &

TH£L WQtff 9 tsar \v Iff 1 u * HOW SUNLIGHT SAVES YOUR CLOTHES This shows how inferior washing methods weaken and ruin the fabric. / This shows how Sunlight's extra-soapy suds keep the fabric strong make clothes last longer. m SSSits A LEVER PRODUCT— MAPS IN NEW ZEALAND Mummy’s Pillowslips keep good and strong... they’re always washed with (rooetMow# / You can't expect your clothes to stay strong lor long when you use so-called "cheap" soaps. They give such a weak, wishy-washy lather that you have to rub and rub to get them anywhere near clean. And that's the surest way to wear them out quickly. It's far cheaper to buy GOOD SOAP Sunlight Soap—and be sure that your clothes will last you well. Sunlight is all pure soap the one soap backed by a guarantee of purity. It foams up into dense, sudsy lather that urges out dirt in a twinkling and no hard rubbing needed. Sunlight deals gently with clothes— adds months of wear to their life. You can see why so many' women say—"lt pays me to use Sunlight" SUNLIGHT SOAP extra-soapy suets save your ctothes