In a statement regarding methods of selling, Mr T. G. Lee, president of Armour and Co., of U.S.A., states, “There are many ways of advertising to advantage, but the daily newspaper continues to hold a place that belongs t,a it, jone. Newspapers reach the public with certainty and speed. Proj grammes can be conceived to-day and made public to-morrow. Newspapers, also, give access to specific localities; have ihe confidence of their readers; and afford a speedy and effective means of reaching a buying public."
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Bibliographic details
Waikato Times, Volume 114, Issue 19012, 1 August 1933, Page 8
Word Count
84Untitled Waikato Times, Volume 114, Issue 19012, 1 August 1933, Page 8
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