Page 4 Advertisements Column 2

Waikato Times, Volume XXXIX, Issue 3155, 13 September 1892, Page 4

Notices- '' Very Good ; Vkky Excellent Good." _-'• As You Like It." " rjOW do you pronounce S-ii-a-k----il i.-A-.s-i/.s B-a-k-i-ni; P-o-w----d-e-h ? " queried one housewife at ; ,-mo'her. , ' Shnrliind's Bating- Powder,' promptly replied the other. ' How else could you pronounco it ?' ' I pronounce it ' most excellent," was the witty rejoinder. Speaking of bnkiuu powders, a scientific exchange explains that ' tho various baking powders of commerce are employed to produce an artificial evolution of carbon dioxide, to support that produced in the dough by the action of the yeast. The composition of baking powders varies considerably. It appears to be most, convenient to produce the carbonic acid by tho action of hydrochloric acid on sodium bicabonato since in this way salt, which is in any case necessary, is also formed. Another widely-used mute.-ial is ammonium carbonate. It has been hitherto assumed that this substance after aiding ' iu making the dough rise was volatilised by tho heat of the oven. Dr. Eudernann ' has, however, found tfeat the ammonia is by no means all removed, but remains more or less completely united with the gluten. This result was communicated to the Association of Chemists assembled at Washington in August, 1891, «»d although tho presence of ammonia is not a ? source of danger for the consumer nearly ' all the chemists present agreed in discouraging the use of ammonium carbonate in baking powder.' It is a true saying that ' what the eye does not see the heart does not grieve 1 over,' but at the same time it is quite as well that we should carefully avoid any '" articles used in the preparation of food which are not healthful. Looking at the enormous trade now dono in baking powder, users should be careful to select a good brand and keep to it. for it is on record that in the United States particularly alum and other chemicals not at all suited to improve tho delicate organs of " digestion are freely used. Whose are good baking powders ? In settling this question, wo roust not be too much • guided by puffy testimonials couched in very glowing terms, nor—although it is \ necessary now-a-days, in order to make i any good preparation known, to advertise : freely until such time as all possible con- . sumers are practically acquainted with its valus—rely too much on newspaper advertisements. Nowhere, perhaps, moro so than in the States is the baking powder advertising war raging fiercer. For in--1 stance, and to show the extent to which this rivalry exists, we note a reference to the subject in a recent number of the Oil, Taint, and Drug Reporter. The i Reporter merrily notes that in one paper 1 the purest baking powder in the world is s made in Chicago, and the vilest of all f ammoniacal poisons is dispensed in New York ; while in another organ, evidently subsidised by an opposition company, the verdict is reversed in a very decided manner. Do not, therefore, be altogether led away by flashy advertisements, but lest for yourselves. ' Indigestion doth make brutes of us all,' and many a deed, afterwards bitterly repented, has been committed when the mind was upset by food made with faulty, not to say injurious, materials. ' How do you pronounce S-h-a-k----j l-a-n-d's B-a-k-i-n g P-o-w-d-e-r F' j ' I pronounce it most excellent. It is a j perfect preparation, healthful, and most satisfactory to ÜBe.' 1 T T>YCROFT&pO., t (LIMITED) Nolify the Public that they are now MANUFACTURING A i NEW PORRIDGE MEAL Which supplies in an exceedingly pleasant form the , ELEMENTS OF FOOD REQUIRED TO SUPPLEMENT THE USE OF PURE WHITE FLOUR 1 ; And should be eaten by EVERYONE THE YEAR ROUND. IT IS WHOLESOME, NUTRITIOUS, EASILY DIGESTIBLE, And unlike most Foods which are said to possess these qualities, IT IS REALLY 1 A D ELIC 10 US FOOD. IT IS EASILY PREPARED AND RELISHED BY CHILDREN AND ADULTS ALIKE. May be obtained through any grocer in bags of 61b and 251b each. J. BYCROFT&CO (LIMITED), OITY KOLLEB MILLS, AUCKLAND. -110 TEL ~ CAMBRIDGE. EVERY CONV ENIENCE FOR TRAVELLERS & TOURISTS. Best Brands only of Wines and Spirits kept. C3T Good Sample Rooms for travellers, and Nearest to Railway Station. BILLIARD ROOMExperienced Marker. XS" Goou St.uslixo and Paddocks. T3i art hurT bach (Late of Criterion Motel, Cambridge, acd ' I Royal H 'tel. Hamilton), i P R O 1' R I K T O R. ' i NY PERSON found TRESPASS j I /\ ING with dogs on the Kereone ' ' Estate will be PROSKCITK!). i JAMi-S GORDON. ■ .