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Miss JUNE BENSON wife;THE D.l.C.’s MAIL ORDER SHOPPER SAYS— Good Morning, Country Friends, Whew! I’m almost breathless! In fact, it has taken a subtle combination of brain and muscle to elbow my way back to the office. It is at a time like this that one realises that Wanganui possess-s more inhabitants than one imagines. Of course, you know what I’m talking about—yes, all this hustle and bustle is due to the fact that we’ve been celebrating our 61st Birthday throughout the Store —and celebrating it with our customers, by almost giving away thousands of pounds worth of meicnt.ritse! Probably you all read our advertiser: ents during the week, and I was so pleased to see that many cf you managed to come into town for at least one day to take advantage of the wonderful bargains. Oh, well, birthdays can’t go on indefinitely, can they, so, after a few deep breaths to restore our equilibrium (which is apt to become somewhat disturbed during any sale) we will plunge into preparations for the busiest and brightest season of the year—Christmas. It’s no use saying "Christmas—why, that’s weeks and weeks away. I’ve got plenty of

time to think about that later”because you haven't. Christmas is less than two months away, and these days the months seem to fly by like weeks. So to-day I thought I’d give you a little reminder about Undies for the Christmas holidays—whether they are for your own personal use or to distribute as gifts. Incidentally, Undies make one of the most acceptable and dainty gifts that I can think of, especially nowadays, when the styles and trimmings are so delightfully feminine. Particularly attractive are the lovely Locknit Nights in the D.I.C. Undie Department, for only 21/5 With a draped bodice, shirred waist and a touch of contrasting embroidery, these nights are quite irresistible. All the soft pastel shades are represented, and besides, the sizes are SW to OS. An ever-welcome Lingerie Gift at any time is a pair of Tailored Panties in super quality Locknit—tailored to ensure that perfect fit which is so essential to comfort. Well, you’ll find just such a pantie in our undie Department, in any pastel shade, for <a /■» SW and W size. 3 OS sizes are one penny more—gland 2 coupons. Silk and Cotton Vests—you'll be needing more than one of these yourself, for they are the ideal Vest for days that are not too hot nor yet as cold as winter. The Vests I saw are form-fitting,* in cream, and are priced at /<< —2 coupons. •■/ I discovered something that could not fail to be appreciated by the I most discerning young woman— Vest and Pantie Sets, in a pale peach novelty-weave fabric. They are truly delightful, both garments fitting so snugly—and what's more, although they were originally 22/6, we now offer the set for only—--17/6 and 4 coupons. Oh, by the way, to change the subject for a moment—l wonder how many of you saw the window display of Beach and Sports Wear at the D.1.C., featuring the muchdiscussed and widely - publicised two-piece Bathing Suits that have raised such a controversy in Australia. To wear these exiguous creations one would require a perfect figure and the courage of one’s convictions—but one moment, fair lady, before you utter your final word of condemnation! Remember . that not so very long ago, only tho

bold dared show their ankles and knees were an unheard-of por|ion of the feminine anatomy. So—are »ve herak’ing a new and revolutionary era in women’s clothing—or are we witnessing merely a transitory craze of fashion? Who knows, one day we may accept such abbreviations as wardrobe essentials for Castlecliff—and then again, we may not! Now, just what do you think? Cheerio until next Saturday—l’ll be looking forward to receiving lets of mail from you this coming week. Good shopping at the D.I.C. D.I.C. -w

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/WC19451110.2.8.2

Bibliographic details

Wanganui Chronicle, Volume 89, Issue 266, 10 November 1945, Page 2

Word Count
645

Page 2 Advertisements Column 2 Wanganui Chronicle, Volume 89, Issue 266, 10 November 1945, Page 2

Page 2 Advertisements Column 2 Wanganui Chronicle, Volume 89, Issue 266, 10 November 1945, Page 2