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VITALITY OF BRITAIN

INDUSTRY DEVELOPMENT MEETING DEMANDS OF DAY. THE CURE FOR UNEMPLOYMENT. “I have no patience with the argument that Britain is ‘down and out,’ as that is not true,” declared Mr. F, W. Mothes, managing-director of the Goldberg Advertising Agency, at Auckland, in giving his impressions of conditions in the Old Country as observed by him while acting as director in charge of the firm’s London office during the past eight years. “Because Britain has been giving her closest attention to her own internal troubles, particularly loss of trade and unemployment, she has been too busy to trouble about what other countries think of her, but during that period a remarkable process of solid reorganisation has been going on in British industry, 77 said Air. Mothes. “Many business men awakened to the fact that the world had been moving too fast for their particular product, and were driven to the realisation that, if they wished to retain their place in the sun, it would bo necessary to reorganise their industrial situation, even in sone cases to the extent of producing an entirely new article. “That naturally caused a great dislocation in many factories for the moment and considerable unemployment has resulted. However, by installing up-to-date processes, those industries are now beginning to reabsorb their original staffs, and, in some cases, arc. able to give employment to a greater number than before. “Britain’s unemployment problem is going to bo eliminated, gradually but surely, as those now unemployed are reabsorbed in directions not previously thought possible. “Take the British motor-building industry as an example,” said Mr Mothes. “As far as one can judge, saturation point in that business will not be reached until some indefinite time in the future. The success of several British firms, the names of which come readily to the mind, has been so marked that I am prepared to say there is a tremendous future for British cars in spite of keen American competition. Hundreds of thousands of men are engaged in the motor industry in Britain to day. Not only is the car business benefiting as a result of that activity, but the development is also proving the salvation of many businesses concerned with iron and steel processes. “Then, there has been a very marked development in connection with the artificial silk industry. Great firms, employing tens of thousands of hands, recently have come into the market and have superseded many of the cotton manufacturing concerns, whose businesses suffered limitations because of the vagaries of fashion. “At the same time there has been a distinct redevolopment in the British boot industry. From the point of view of style, quality and price, the British shoe is now among the world’s leaders. The demands imposed by modern fashions have been met by the boot and shoe designers, and many British boot firms now have representatives, not only in the Dominions, but also in Germany, France and the United States, which previously were closed to British manufacturers. And the pleasing feature is that the British article is holding its own in those invaded markets in spite of the most intensive competition. “England, of course, is suffering from a certain amount of internal difference of opinion regarding the respective merits of a free trade or a protectionist policy. Obviously, those in favour of either policy will be face to face with difficulties whichever way the decision is made. I believe that in the next few years there will be a stronger agitation, in favour of closer union between Britain and the Dominions in trade matters. “Ultimately, I believe, there will be devised a working compromise to cover the harmonious interchange of commodities between Britain and the Dominions, whereby preference will be given both in Britain and the Dominions to Empire products, with a corresponding preference against the rival foreign commodities. Although Empire preference is practised to some extent now, I believe the arrangement will be more definitely circumscribed in the future/’

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https://paperspast.natlib.govt.nz/newspapers/WC19310820.2.98

Bibliographic details

Wanganui Chronicle, Volume 74, Issue 196, 20 August 1931, Page 9

Word Count
662

VITALITY OF BRITAIN Wanganui Chronicle, Volume 74, Issue 196, 20 August 1931, Page 9

VITALITY OF BRITAIN Wanganui Chronicle, Volume 74, Issue 196, 20 August 1931, Page 9