Page 3 Advertisements Column 1

Wanganui Chronicle, Volume LXXXIII, Issue 19768, 16 February 1927, Page 3

Who Pays for Advertising ? This is a direct and reasonable question and in the case • of Daily Newspaper advertising, intelligently used, the answer is simple—Nobody—lt Pays its Own Way. s Nobody pays for the new carburettor that g gives added mileage to your motor car. It pays for itself in the gasolene it saves. Nobody pays for an improved cash system an up-to-date shop. It pays for itself : in economy of human time. Nobody pays for an improved cash system Daily Newspaper advertising. It pays for itself by reducing the cost of cales and by increasing production. P The advertisements in your own local newspaper tell § you the best things to buy and where to buy them, g Every new purchase helps the whole community to command better and cheaper goods. Advertising Pays I for Itself YOU DON’T

- Xti ; v (w '... \\f)icM and letter ESSEX "6" COACH cd £3O foider Price f « nJ _ * All Steel, Bolted and Rivetted, Clear Vision Body and De Luxe Colour Range, New ES ™L C £V PE ' £29S Zealand Assembled. ESSEX SIX COACH - £295 NJEW Zealand assembly alone Lower Body. (An Entirely New Model) has made possible the price of this New Essex *‘6 ” Coach, A body, two inches lower to the ESSEX SIX De Luxe Tourer - £3lO offsetting increased import tariff, ground, further contributes to what (An Entirely New Model) freight and boxing charges, and was already an exceptional balance. showing a nett saving to the public ESSEX SIX Four-door Sedan - £330 ° f £3 °- Beautiful Colour Combinations. (An Entirely New Model) The New Coach is as radical an D e Luxe co ] ours an J p l at ing have HUDSON 7-Passenger Tourer - £450 Coach that Essex “6 ” created. scheme ' OU * HUDSON COACH - £465 As Rlgld as a Steel Buildin ?- Best Value Essex Ever Built. tr t TI-.OZ-XIVT nnnTTr>TT * «< It > s all-steel, bolted and rivetted, HUDSON BROUGH AM £555 and so rigid that squeaks, rattles Best of all, the pick-up, power IIITrA „ —... _ n „ , renr and distortions are as unlikely as smoothness, economy, unmatched HUDSON /-raSSenger bedau - £595 in a steel building. Doors are so easy driving and steering of the hung that a man may suspend him- Essex Six have been retained and New Colour* and Body Stylo at No Extra Cort. self from an open door while the car improved. We ask you to inspect All Car* F. 0.8. Main Port*. is being driven over rough roads and drive the best looking, best without springing it out of true. value Essex “6 " ever built. * ' " l||l' ' ' New Zealand Distributors: The Dominion Motors Ltd., Maria Place, Wanganui Also at: Auckland, New Plymouth, Wellington, ChristcliL rch and Timaru. - au**—, HUDSON-ESSEX