A WONDERFUL DRAPERY DISPLAY

Wanganui Chronicle, Volume LXXXII, Issue 19478, 23 December 1925, Page 14

A WONDERFUL DRAPERY DISPLAY

From North to South the enterprising and progressive firm J. Paul and Sons are known for the quality and (reliability of their goods. Their policy i of giving the highest quality at reasonable prices has earned for them the iconfidence and steady patronage of the public, and one can shop there with (the certainty that every article is exactly what it is represented to be, and that the price is right. With its line commanding position in the heart of the city, and its wonderful display, this big drapery store is attracting the admiration of thousands of buyers, keen and eager to secure the many tempting articles displayed in. such a charming and alluring manner. -Ou entering the main doorway one is immediately struck with the interior cccoratiuns, and the whole scheme reflects great credit on Mr. H. Wickens, the window dresser, fur his skill, not only with the shop’s interior appearance, but with the magnificent appearance of the five big windows. Mr Wickens has decorated the main shop after the style of a Japanese garden, and one walks under a roof of beautiful red leaves, under hung with Japanese lanterns and umbrellas. Jt was difficult to get near the counters to study the thousands of gifts displayed, but the very up-to-date glass counters allow customers to sec in an instant the article required, and saves an immense amount of time and trouble. Thousands of tempting articles are here to suit every possible taste, and at the fancy counter one can have a choice of hosiery, gloves, handbags, handkerchiefs, chubby umbrellas, neckwear, powder puffs, novelties, choker collars, etc., etc. Passing from the fancy counter you cross to the household department, and one can stand for a long time admiring the beautiful linen, hand-made Maderia, Richielu work, cushions, embossed titian cameos, runners, table centres, cushion covers, and many other articles which make such sensible gifts. Then the showroom, and what lady wouldn't visit a showroom like Paul's? Beautiful and lainty lingerie iu fugi, Milanese and Jap. silk, what acceptable presents here

for your wife, sister, daughter, sweetheart. The very smartest and latest styles in millinery, charming summer and evening frocks and assistants ready and willing to display them. The men’s department is visited last, but what a surprise; one would not think that there could be so many gifts to choose from in one shop. Let us specially mention the silk dressing igowns, a present most suitable for travelling and a delight to wear, silk 'shirts, silk pyjamas, thousands of ties, hose, handkerchiefs, holiday suits, and (underwear of all descriptions. I Just a word about the windows. No. II is done in red and W'hite and displays daintiest and most' charming lingerie. No. 2, with the same colour scheme, is full or a special lino of ladies’ hosiery, and No. 3, delightfully done in gold, is full of all sorts oi fancy goods. A novelty window is No. 14, and the whole space is hung with 'the shamrock; this window is dressed (with the lovely Irish linen mentioned above. No. 5 window is showing a rei markable selection of gifts for men and is carried out in pale blue. The window display is a splendid tribute to the art of the window dresser Mr Wickens, and fittingly prepares the shopper for the fine appearance of the inside of this big store. J. Paul and Son will beat all records this Christmas.* .