BRITISH ADVERTISING.
SOME STARTLING FIGURES. Some idea of the great advances that have had to be made in advertising abroad to meet the increased costs of production may be obtained by a glance at the rates published recently by the London Daily Mail. The Mail announces its Tates for publicity as follows:—Whole front page £lOOO for one day. Whole front page (financial), £l2OO for one day. per inch, single column, £5; double, column, £10; triple column, £l5. Leader page, position our option, £5 per inch; position specified, £6 per inch. Back page single column space alongside pictures, £7 per inch. Main news page, s%in double column solus £lOO. Pacing home news page solus half page £440. No discount allowed on a serial order. Financial—Prospectuses, new issues, financial announceme'nts, etc., at £l5O per single column and pro rata. Balance sheets and company meetings at £llO per single column aud pro rata.
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Bibliographic details
Wanganui Chronicle, Volume LXXVI, Issue 18071, 8 January 1921, Page 5
Word Count
150BRITISH ADVERTISING. Wanganui Chronicle, Volume LXXVI, Issue 18071, 8 January 1921, Page 5
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