Page 2 Advertisements Column 7

Waikato Argus, Volume XIV, Issue 1475, 6 February 1903, Page 2

'To discontinue an advertisement, says John Wanamaker, 'is like taking down your sign. If ynu want to do business you muse let the people know it. Standing! advertisements, when frequently changed, are better and cheaper than reading notices. They look more substantial and business-like and inspire confidence. I would as soon think of doing business without a clerk as without advertising.' The Waikato Aiujcs ia the paper to advertise in for the counties of Waikato, Waipa, Raglan and Piiko The circulation of The Waikato Argds is admittedly 50 per cent greater than that of auy oth'-r publication in the four counties —Raglan, Piako, "Waipa and Waikato. Members of Local Bodies are in a position to form a good opinion as to the circulation of a newspaper. All thk Locax, Bodies in the Waikato, Waipa, Raglan, and Piako Counties advertise in The AkgO*- Verb. *ap. Colonial Advertising Agency, 232 Heieford - street, Christchurch, fo eveiyching couneoted with Adverti ing throughout the Colony. Cbristch trch Advertising Agents for this paner.