Page 10 Advertisements Column 1

Star (Christchurch), Volume LXVI, Issue 20360, 18 July 1934, Page 10

Wonderful NEW INVENT ON ALL CHRISTCHURCH WILL BE AGOG. THE FAMOUS “IT” METER AT HAY’S. IT METER »rut Tf Have You Charm . . . Personality mayoresses, and many other Australian cities. How much personality possess? The answer to this question may be obtained by the aid of a new electric recording machine which has been installed at Hay’s L.td. This machine is the counterpart of those which have caused such stir in Sydney and Melbourne society. Many well-known stars, Strella Wilson (“White Horse Inn”), Sylvia Welling (“The Dubarry”), Jocelyn Howarth (“Squatter’s Daughter”), mayors and prominent people have registered in Now, Hay’s have obtained the first “It” Meter in Christchurch, and To-morrow Afternoon, at 2.30, the initial recordings from the public will be made. The “subject” stands in front of the Meter, which is placed in a screened-off alcove; a sentitive needle connected with photo-electric cells, immediately records, on an illuminated dial, the amount of “It” or magnetic charm possessed. The charge for a recording is 6d. The “It” Meter has been placed upstairs to the left, past the Dress-cutting Department. AND THESE WEEK-END SALE BARGAINS WILL DELIGHT YOU. DRESS FABRICS DRASTICALLY REDUCED This Big Annuel Sale has shattered Dress Fabric Prices at Hay’s. Beautiful Silks, Velvets, Crinkled Crepes, Georgettes, all manner of thrilling Woollen Dress Fabrics, smart New Coatings, etc., have been marked astonishingly low. YOU CANNOT AFFORD TO MISS ANY ONE BARGAIN AT THIS SALE! See below for examples. In addition, till the end of the week, all Plain Woollen Fabrics bought at Hay’s Sale will be cut out free to individual measurements and styles.

3/11 Silk Faille 9/11 INDIES’ readyto-wear de Chene SILK HOSE Felts & Tweed *■ / 7/11 HATS l /-yd At ii Genuine reduction in r / * A . truly wonderful “Allan A” fully fash- Brimmed and Toque “snip” in this 36in. ; one( j p ure gilk Stock- Styles, in smart, becomSilk; 2 pieces only. ings. Slendo heel ing Millinery. 19 to 118 ' 5 ’ UMBRELLAS •4 n A |r| ! a„s Winceyette 1 O/iX - ™ 3 only in all-wool, twol/*2 A smart, reliable range Black/Whiti an^Wine/ A pleasing selection of m Ladies Umbrellas at white, new flora! designs in Hay’s. Rising in price ' this well-known Win- from 4/1L In colours, 12/6 MENS ceyette, 6/11. SLIPOVERS 12/3 and 12/6 LADIES-5 11 7/11 COATINGS Wra P-°n Corsets stock marked below J/ 1 1 real value for sale 7/o yd a.*, ' 54in. wide Fancy sections at sides, four 2/6 Unbleached Velours, Chevrons, Bed- suspenders. Sizes 23 Twill Sheetinsr foords, Diagonals, etc., to 29. e /« -I in latest shades. —X Jr O LADIES’ ■ Free from dressin , 33/6 to 39/6 4/3 APRONS hard-wearing; 80in. BOYS’SUITS 3/3 2.5 /- Good assortment of 9tJ ' <£Vpc 0W sr°\ in --"ei-styu 6 TS aid “ade“ doubfe able wa,hing materials ~ Full size Pillow Slip,; strong linings; all sizes . P“™, finish > strongly —i— LADIES taped. 12/6 MEN’S 25/6 FROCKS 31in SHA DOW TROUSERS 15/11 TISSUE 9/« e Two only in all-wool 1 I Q / ■“ ™ materials. Finished / Special line of hard- striped collar to tone, f-xtra Heavy quality - D ■ bnadow I issue, in an wearing Tweed Trous- Shades: Brown and attractive range of ers, Mid Grey shade. Burnt Orange. patterns.

WOULD YOU LIKE A MOTOR-CAR? There is a prize of an Austin Motor-Car to be won by the 18th of next month. It might be you who will win it. Write a brief letter giving your reasons “Why Hay’s Are Forging Ahead,” and firmly attach a cash docket to the value of 5/—, or more, dated between April 11 and August 18. Only country orders will be accepted by post. HAY’S Winter Sale

PERMANENT WAVING. FULL HEAD *| pr //* FULL HEAD ±9J/\3» MADAME HELENE. 663 a. Colombo St., between Ballantyne’s and Reece's. Phone 41-241. X

STITCHCRAFT —BRIGHT IDEAS. The smart magazine for knitters, needleworkers. Paris &nd London styles, knitting and crochet. Dress accessories, home decorations, novelties. Free Transfers. Monthly number* for Winter—2/1. 2/2. 16, 17. 18. 19— all available. 9d each. Send stamps Patons and Baldwins, Ltd., Box 1441 E, Wellington. 5