Page 29 Advertisements Column 3

Star (Christchurch), Volume LXVI, Issue 20274, 7 April 1934, Page 29 (Supplement)

<iU NEW Berlel develop new side-hook foundations v 3 A revelation in flexibility and comfort Berlel front-lscing foundations—always popular with smart women for their perfect back-line—now have features which bring new comfort and new freedom; Just a simple side-hook fastening, easy, quick, effective—so flexible it allows the most amazing freedom—so flat It’s invisible under the thinnest frocks ; new Improved lacing that never slips—its daily adjustment to minute figure differences gives you exact fit with perfect comfort. If you’re looking for a frontlacing foundation that supports and moulds without being felt or detected, choose a Berlel side-hook—the particular one made exclusively for your own type of figure.* Your corsetiere can find your figure type* With three simple measurements and fit you with the right model in a moment. Wear a Berlel side-hook front lace foundation and have comfort with control. You’ll be delighted with the flawless lines your figure will achieve. * There are Five Fundamental Figure Types'. 'Average Proportions, Sway Back, Hip, Abdomen, Short Below Waist. You belong to one of these types, and only a Berlei can fit you perfectly, for only Berlei makes foundations to these five figure types. B£RL£I THE WONDERFUL ECONOMY OF y 100% WHOLE tMEAIi Many a thrifty woman makes the mistake of paying too much attention to the price of food, and overlooks its food value. Food is bought for nourishment, sustenance, and enjoyment. A diet with wholemeal predominating affords a maximum of the three essentials, and accordingly makes the purchase of other and more expensive food unnecessary. See what a Proteena wholemeal diet will accomplish in your own family. In health as well as economy. Serve Prnlnrma for breakfast Make Proteena cakes, scones, and sponges, and buy Proteena bread. Helpful recipes included in •very bas, 4lbs„ 1/7; 201b5., 6/6. ■ Ask expressly for “ PROTEENA" and see that you get IL fT J-r m m Build their Health and Strength with — Boon’s Bread . ; the natural fuel for the human machine