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An Incomparable Combination Diamond Re-creations PSSliii fill lit* Wm>mm and the Mighty Edison The Only Instrument which plays Diamond Disc Re-creations The New EDISON is a Radical Departure from the principles followed by all other Manufacturers of Sound Reproducing Devices. Because it is so DIFFEREP4T, so SUPERIOR, it is unnecessary to enter into details here, beyond the fact that it is the only instrument tha t requires No Needles. Being fitted with an Everlasting Genuine Diamond Point, which never needs changing and which does not scratch the disc, its Difference and Superiority are evident. Our illustration is of the Official Laboratory Model, Mr. Edison's greatest musical achievement. The instrument used in all the historic Tone Tests. You ars invited to hear it. 53 The famous EDISON Diamond Reproducer. FOR THE FOLLOWING REASONS WE CLAIM THE EDISON DISC SUPERIOR TO ALL TALKING MACHINE RECORDS: 1. The result of a new and superior method of Recording, known only to Edison Laboratories. 2. Made of superior quality Disc Material—a substance new to chemistry. 3. Practically everlasting, may be played 3000 times without showing signi of wear. 4. The only Disc which will record an Overtone. 5. Practically Unbreakable, may be dropped or otherwise ill-treated without fear of damage. 6. Plays longer than talking machine records. A 10»n. Edison Disc plays longer than the average 12in. needle record. The only Disc in the world which carries a guarantee not to wear or become scratchy. EDi ON 7. It is twice as thick as talking machine records. Mr. Edison's reasons for this feature are:—l. To prevent warping; 2. To prevent breaking; 3. To secure weight necessary to prevent dragging when playing; 4. To secure the phenomenal tonal result. Remember: THE EDISON p?ays all raakee of Needle Disc Records, BT7T • Edison Recreations are not procurable for use on. any other instrument than the Edison Diamond Disc Phonograph. The EDISON SHOP 162-164 HIGH STREET a CHRISTCHURCH

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/TS19230113.2.6.4

Bibliographic details

Star (Christchurch), Issue 16939, 13 January 1923, Page 2

Word Count
562

Page 2 Advertisements Column 4 Star (Christchurch), Issue 16939, 13 January 1923, Page 2

Page 2 Advertisements Column 4 Star (Christchurch), Issue 16939, 13 January 1923, Page 2