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AUSTERITY corsets

RESTRICTION ON RUBBER The biggest wartime headache for corsetieres has been the shortage of elastic, which forced industrial legislation to restrict the amount in any one corset to a specif- number of inches. This drastically reduced the flexibility of Berlei foundations. But when it is understood that only the exigencies of war have caused this, women will assuredly accept it in the same good spirit in which they have accepted the scarcity of Berleis while the factory concentrates on clothing for the forces. Berlei’s more intricate shaping helps out the loss of elastic. But only when the right fitting is worn. Better buy none than buy ,he wrong one. Berleis fit closely, following every subtle variation of figure type. A wrong fit, therefore. Is no more satisfactory in a Berlei than in a shoe Particularly now, lacking elastic’s happy accommodation.

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/THD19441223.2.21

Bibliographic details

Timaru Herald, Volume CLVI, Issue 23083, 23 December 1944, Page 2

Word Count
142

AUSTERITY corsets Timaru Herald, Volume CLVI, Issue 23083, 23 December 1944, Page 2

AUSTERITY corsets Timaru Herald, Volume CLVI, Issue 23083, 23 December 1944, Page 2