Page 12 Advertisements Column 2

Timaru Herald, Volume CXXXIV, Issue 18818, 5 March 1931, Page 12

"Why toasted?” queried a Nelson man of his tobacconist, as he picked up a tin labelled "Toasted” from the counter. "Extracts the nicotine,” replied the tobacconist, "nothing else will. I suppose you know that the imported leaf contains far too much nicotine to be good for you? And, mind you, nicotine’s just as deadly a poison as prussic acid. Slower in its action, that's all. Affects heart and nerves, principally. Very slow—but very sure; I’m letting you into the secrets of the trade!” “I suppose there are several brands of toasted?" asked the customer. "Only four,” was the reply, “but that’s quite enough—mild, medium, and full-flavoured —Riverhead Gold, Cavendish, Navy Cut No. 3, and Cut Plug No. 10. Yes, I sell a lot of all of them. You see you can’t beat them for flavour and bouquet. You’d like to try one of them? Well, as you’re an old smoker, try Cut Plug No. 10, full-flavoured.” “Right!” was the reply, "I’ll give it a go.” Now he smokes nothing else.