TOWN OF NEW PLYMOUTH.

Taranaki Herald, Volume XL, Issue 9123, 2 July 1891, Page 15 (Supplement)

TOWN OF NEW PLYMOUTH.

Px-gEW PLYMOUTH is the chief £M town in the Provincial DisM{ trict of Taranaki. It is fl 7 situated on the West Coast U? of the North Island, and iB picturesquely located on the f»S sea. shore. The principal thoroughfares are Devonstreet, Brougham-street, Cour-tenay-street, Gill-street, and Currie-street, which are wide and all metalled, with the side paths kerbed. There are two rivers running through the town, the Huatoki and Mangaotuku— the former flowing from the Mountain into the sea, and the latter coming westerly into the town and joining the Huatoki near its outlet. There is no position from which a full view of New Plymouth can be taken, and we have therefore given three illustrations of it taken at different parts of -the town, which we describe further on. The area within the town belt is about two miles along the coast by three-quarters of a mile wide. All the main streets have been laid out east and west, with short cross streets intersecting them at right angles. The business portions of New Plymouth consist of Devon-street, Brougham street, and Currie-street. Devonstreet contains all the banks, four out of the Bix hotels, four butchers' shops, and nearly all the drapers, grocers, bakers,

bootmakers, and other tradesmen. In fact, it is not too much to say that ninetenths of the trade of New Plymouth is done on the " Devon Line."

A good view of the town is to be had from Marsland Hill, where the barracks for the soldiers were erected during the war, and which are now in course of removal. From this vantage ground every object of interest is to be seen. To the left is to be seen the Taranaki District Hospital, a large, low, wood n structure, which appears to consist of one succession of gables all round, giving it a rather peculiar appearance, while to the right, across the Huatoki stream, is the Racecourse and Grandstand, and just across the road is the fine large building used as the High School.^ A short distance below this, on an open piece of land, glorying in the name of tl Poverty Flat," or St. Michael's Square, is the Central Public School, a fine commodious building. From this point can also be seen the whole of the six churches — Anglican, Wesleyan, Presbyterian, Roman Catholic, Baptist, and Primitive Methodist. The building used as the Salvation Army Bai racks-(once the Freemasons' Hal I ) — is at the foot of Marsland Hill. The various churches are all neat and commodious structures, but there is little attempt at beautification. Other buildings that strike the eye are the Roman Catholic Convent and new priest's residence, the Government Buildings, used as the General Post-office, Survey, and Crown Lands Offices, &c, and several other business places and private residences. The main streets are wide and well paved, and lighted with gas. The town is likewise supplied with water, laid on from the neighbouring Waiwakaiho river. The

houses in the suburbs, nearly ali of one storey, are very pretty, surrounded by verandahs, and standing in tasteful gardens. DEVON STREET. (Page 1.) Our view of Devon-street was taken from the hill near the Government Buildings, looking eastward. To the left is the Alexandra Hall and Mr Butterworth'a " Old Curiosity " shop. The next building ia Messrs West & Jury's livery stables ; the Medical Hall; Mr C. T. Mills' office ; then Mr T. Avery's stationer's shop and printing office; Mr J. Avery, tobacconist; the Taranaki Meat Bazaar ; Mr W. A. Collis, photographer : Mr T. Furlong, hairdresser; and the Bank of New Zealand, which is at the corner of Broughamstreet. To the right of the picture are to be seen the shops of Mr Petty's furniture warehouse; Mr John Veale, jun., grocer ; Mr Morey, draper ; Mr Hart, fruiterer; and Mr J. T. Davis, tinsmith. Between the laßt two named a handsome building for the Colonial Bank is now in course of erection. The large three storied building, midway down the street, is the Criterion Hotel, kept by Mr W. Cottier; and further on, at the corner of the street, is the Central Drapery Establishment, of which Messrs Am bury & Tring are the proprietors. At the other corner of the street is the National Bank, of which Mr Cecil King is manager; over which are the offices of Mr Samuel, solicitor; and Mr F.

P. Corkill, land and estate agent. Next to the Bank premises come Messrs Broach & Co.'s fancy repository and tobacconist's shop; and opposite are Mr Newton King's auction mart, Mr Hancock's, and Mr Dockrill's boot and shoe shops. The remainder of the buildings are not sufficiently distinguishable in the picture for us to point out each shop, but next to Messrs Brasch & Co.'s the railway crosses the street ; then come the Wholesale Drapery Co. (Mr J. W. Foote, manager) ; the New Zealand Clothing Factory (Mr W. H. Clarke, manager); Messrs H. Collier & Co. (Mr Coker, manager); Mr H. Revell, baker; Messrs Okey, Son, & Arnold, ironmongers; Mr J. Gilmour, bookseller and stationer; Mr F. A. Ford, draper; Messrs White & Carter's grocery store: Mr Jackson's boot and shoe shop; and the Imperial Hotel. On the other side of Currie street is the Bank of New South Wales. On fie left side of the picture beyond the railway crossing, are the shops of Mr Teed, chemist: Mr Whitaker, draper, Mr Bennett, watchmaker ; Mr Cattley, tailor; Mr Ward, ironmonger; Messrs Solo Brothers, butchers; Mr Webb, fruiterer ; Perry & Ramson, saddlers ; and Mrs M. Hood, Waterloo House, draper. NEW PLYMOUTH FROM MOUNT ELIOT. (Page 9.) This view was taken from the hill facing the Railway Station, and shows the back premises of Mr W. A. Collis, photographer, and Professor Furlong, the hairdresser. The three-storied building which ia prominent to the left of the picture is the Criterion Hotel, kept by Mr W. Cottier, another view of which is to be seen in the view of Devon-street on the front page.

Looking over the hotel ia to be seen Marsland Hill and the old military barracks, but the material of which it was built is now being removed and used partly for the Mountain House, and partly in the construction of a new drill shed, which is in course of erection on the reclaimed land, in Gill -street. Amongst the tre s below the barracks is to be seen the top of St. Mary's Church, a sketch of which we give on page 6. A large shed-like building just below the church is Mr F. W. Okey's foundry, and a little to the right Mrs Skinner's residence, and above it rises in the distance Mount Egmont. The building to the right of the picture which stands out rather prominently is the offices and Council Chamber of the Taranaki County Council. NEW PLYMOUTH LOOKING EASTWARD. (Page 9 ) This picture was taken from the top of i the Convent building when it was being i erected in 1884, by Mr W. A. Collis, and shows the centre of the Borough, but, unfortunately, some of the chief buildings do not come within the limits of our engraving. The large two-storied building to the left is the residence of Mr Samuel, ex-M.H.R. Devon-street is shown from the Bank of New Zealand's building to a short distance beyond the residence of Dr O'Carroll. In this street can be seen the side of the Criterion Hotel the Bank of New Zealand, National Bank, Bank of

New South Wales, and Colonial Bank; the front of Gold water Bros' warehouse, in Currie-street, is seen, and several othur buildings can be picked out by those who know their situations The street to the right is Powderham-street, which runs into Courtenay-street — the division of the two streets taking place midway in the picture. The building at the corner of the street to the right is the Egmont Boot and Shoe Factory, and a little above it Messrs Webster and McKollar's steam flour mill, at which a horse and dray are standing. A little to the right of the mill is the residence of Mr P. L. Webster, whilst further up Courtenay-street may be seen Dr. Leatham'B residence; opposite which is the Wesleyan Church. We regret our picture does not take in the fine stone edifice of the Church of England, called St. Mary's, which stands at the foot of Marsland Hill, and would, if shown, be to the right of the picture. The block ot Government Buildings lies in the front. Then there are the Alexandra Hall and its buildings, owned by Mr F. A. Carrington; the former having been lately renovated at considerable oxpense. There are also the Criterion, White Hart, and Imperial Hotels, edifices which are wellappointed hostelries. The Convent (from the top of which our view was taken) is a large three-storied building, and being erected on high ground commands an extensive view of the surrounding district. The High School and Central Free School are both conspicuous objects in the town, but are hidden from view on our picture by trees. Lying a little to the right of where our picture terminates are the Recreation Grounds, a view of which is to be found on page 11, and the Racecourse, the Grand

Stand of which we show on page 12, botb objecta of attraction. The streets of the) town are lighted with gas, and an abundant supply of water is laid on to every house. There is a large edifice ia Brougham-Street which is used as a Town Hall and Courthouse, and all the Banks have good substantial buildings. The Borough comprise* an area of 850 acreß, and naa about a thousand dwellings in it The population, of it and suburbs is about 5000. NEW PLYMOUTH RECREATION GROUNDS. (Page 11.)

The Recreation Grounds cover some ninety acres of land, and as New PlytnoutU increases in size, and suburbs spring into existence in the south, the inhabitants will have cause to feel grateful to those who, in the early days of the settlement, had the? forethought to set apart such a beautiful spot for the recreation of the people, as it will then be the centre of the city. The grounds can be entered from several directions, the chief being by way of Liardet-atreet. At this entrance has been, fitted up a pair of handsome gates, the* gift of Mr Rhind, C.E., late Resident Engineer of the Harbour Works. In tho gardens will be found several ornamental ponds, which have been constructed at the expense of the donors. Mr T. Furlong expended a considerable sum of money on a fountain, with a jet of about nine feet, which playsin the centre of a neatly-finished basin.

formed of turf soda. There is also any ornamental basin about five feet high, into which the fountain plays, and the spray afterwards descends to the lower baauu The effect of the fountain ia heightenedby a series of well-formed cascades runningpast it from the lake immediately above. Close to the fountain an ornamental pond has been made of considerable extent, in which are gold and silver fi*h. A short distance from Mr Furlong's fountain is another fountain, which is the gift of Dr O'Carroll. Mr R. C. Hughea has also had an ornamental pond constructed. There is a large lake, which ia spanned at the soutti end by " The Poet'a Bridge," the gift of Mr J. T. Davis, of New Plymouth. The pavilion on the east bank of the lake is also a source of attraction, especially when, on summer evenings the Taranaki Volunteer Band discourses sweet music in Ithe Rotunda, which is pleasing to the ear as it floats over the water. During the stay of the Union Com- | pany'a ateamers at the breakwater, the passengers by them land and corae up to New Plymouth for the special purpose of seeing these beautiful grounds ; and it is generally acknowledged that the spot is the prettiest piece of landscape scenery ia New Zealand. TARANAKI JOCKEY CLUB'S GRANDSTAND. (Page 12.) The grandstand of the New Plymouth racecourse is situated in the south-west corner of the racecourse, and faces the east with uninterrupted view north and south, and from the top of it a splendid panorama of the district oan be viewed. To the north is the sea, with the coast line from White Cliffs to Te Rua Point

quite visible on a fine day ; to the east ■stretches the forest towardn Tongariro and Buapehu, with clearings and settlers' homes Id the immediate neighborhood ; while to the south stands Egmont, to whose base also grows forest, but greatly c eared, and with far more signs of habitation, on account of the nature of the ground, which is less broken than to the east. Ascent to the gallery is gained by a flight of steps at the back of the structure. The Judge's box is directly in front of the stand at the fence, and in shape is like a Chinese pagoda. The buildings to the left are the telegraph office and the weighing-room. At the side of these buildings is the saddling paddock. Below the picture we publish a plan of the racecourse. GOVERNMENT BUILDINGS. The large buildings in Devon-street West "facing Queen-street are the Government Offices. The lower part of the west wing is utilised for the Post and Telegraph Offices, whilst the upper floor is occupied by the Survey Department and the Crown Lands Commissioner's offices. In the lower part of the central building are the Land Registrar's offices, the Custom House, long room, and Native Department's offices; whilst on the upper floor the business of the Education Board is carried on. SUPREME COURT AND TOWN HALL. The Town Hall is situated in Broughamstreet North. The upper floor of the building is used for the Supreme Court, District Court, and Resident Magistrate's Court, with the Judges' and .Justices' ■Chambers; and the lower portion is used as a Borough Council Clumber and offices, and Public Keading-room and Library. St. MARY'S CHURCH. (Page 6.) The first stote of this fine old church was laid on the reserve fronting Marsland Hill on March 25th, 1845, and the building was dedicated to St. Mary. It was built of stone found on the beach, cut by the local masons, and the woodwork is rimu, or red pine, which was growing not a very great distance from the spot where the church was built. The timber required was cut from logs by pit sawyers, and the carpenters of the place did the rest in putting «p the interior of the church. The architect was Mr Thatcher, who afterwards took holy orders. The view we give is as the church appeared before the trees surrounding it had grown up, which now make it almost impossible to see the building from the street. The cost of the first portion of the church was £800, of which the diocese paid one-half and the settlers contributed the remainder. During the sixties the church was twice enlarged, and the roof elated. An organ was also purchased, and the interior decoration considerably improved. There are several memorial windows in the church, which have been presented by the following donors: — At the e&st end there is a handsome window erected to the memory of the Rev. W. Bolland, the first clergyman who preached in St. Mary's, and who partly built the church. This is the centre window in the east end. The window on the right of this is a memorial to Mr Thomas Hirst. The one on the left is not yet dedicated. On the north sMe there is only One memorial window. It has representations of passion flowers and lilies, and is in memory of Mil Holden Hamerton, who died on üm 27th February, 1861. Two windows in the east end of the side aisle were presented by Mr C. W. Govett, and are not _yet dedicated to any one's memory. In the west end are two handsome stained glass windows in memory of the late Mr and Mrs John Weston, who were early settlers, which were placed there by their sons. There are two figures on each window, the top ones being representations of angels bearing scrolls, on one of which are the words, " Ble.B«ed are they that mourn, for they shall be comforted," and, on tha «ther,"Blessed are the pure in heart, for they shall see God." The bottom figures consist of a man and a woman, each being symbolic of the text on the scroll. On the south side are two memorial windows. Beneath the first is a tablet on which are the words, " This window is erected to the glory of God and in loving memory of Helen J. Hunter, by her fellow teachers and the scholars of St. Mary's Sunday school. 'She, being dead, yet speaketh.' " And tinder the other is a tablet with these words, "To the glory ■ f God and in loving memory of Ellen, wife of the Rev. Heniy Clere, M.A., Vicar of Tickenham, Somersetshire ; entered into rest October 25, 1585, aged 63 years. ' Her works do follow her.'" On the west wull is hung a *' Hatchment," designed by the Rev. Philip Walsh, to the memory of the men ©f the 43rd Monmouthshire Light Infantry who fell in the Maori war. On the margin are the names of the many battles the regiment wero engaged in during the Peninsula war. The Rev. W. Bolland, who was the first clergyman, was a young man, and full of aeal, but he had a weak constitution, and died in 1847, at the ago of 27 years. The present Archdeacon was then appointed to the vacancy, and ha<? continued pastor of the ever since. The Rev. Henry Govett

8.A., is son of the incumbent of Stains, Middlesex, a descendant of the Rev. VV. Romaine, a popular Calvinistic divine of the ]ast century. In August, 1859, Taranaki was created an Archdeaconry, and the Rev. Mr Govett was made an Archdeacon. Several other clergymen have been connected with this church, the oldest being Eev. Henry Handloy Brown; the present assistant to the Archdeacon is the Rev. A. English. There is a graveyard attached to the church, which contains the remains of most of the old settlers and their families ; but it has been closed for many years. OTHER CHURCHES AND CHAPELS. All the principal denominations are lepresented in New Plymouth with their churches and chapels. The Roman Catholics have a small chapel, rather picturesquely situated on a hill, or what has been made to appear as a hill since the road has been cut. The Rev. Father McKenna is the priest. There is a large convent attached, which cost £3000, and is connected with the Order of " Religieuses de Notre Dames des Missions." The Wesleyan Methodist Society have a good- sized chapel. It is at the corner of Courtenay and Liardet-streets, and its position may be seen in the pc- ond engraving, on page 9. The building is of wood, and neatly fitted up with pews. They have a very good organ. The Rev. Mr Fairclough is the pastor. The Primitive Methodist Chapel is in Queen-street, and is large enough to hold a considerable congregation. The Rev. Mr Nixon ministers to the wants of this denomination. The Presbyterians have a fine large structure for their church, situated on a good site in Devon-street East, of which the Rev. Mr Grant is minister. The Baptists also had a small chap 1 in Gill-street, but which is at present used by a sect called " The Church of Christ."

The Salvation Army have their barracks at the top of Brougham-street. NEW PLYMOUTH HIGH SCHOOL. (Page 7.) Situated on the Avenue Road, nearly opposite the racecourse, is the High School, which from its elevated position forms quite a distinct feature in the view o£ New Plymouth to the east. The ouilding is erected on a reserve of fourteen acrea. T.ie chief entrance is by a poich, which forms the lower part of the tower, and has an open tracery window, access being obtained to the porch from the ground by a flight of four concrete steps. Proceeding from the porch to the interior of the building the visitor is ushered into a large hall, which cominunic,iteß with a corridor. To the left of the hull is a large room used as a museum, and adjoining is situated the library. To the right is a commodious, handsome schoolroom, 50 feet long by 20 feet wide. It lias a high open roof ceiling, with ornamental tracery work, ending in a corona and shield. There are six handsome Gothic windows at the side of the schoolroom facing tlio north, and at the end facing the west thero is a large Gothic gable window, which imparts to the room a very handsome appearance. There is a large room for the girls, besides cloak rooms, lavatory, and every convenience for the scholars. The Principal's private residence is alongside the school The Now Plymouth High School was endowed by an Act of the Assembly for the purposes of higher education in the District of Taranaki, and it is managed by a Board of Governors, who are: — Messrs A. F. Halcombe (chairman), G. A. Marchant, R. H. Gibson, 8.A., J. B. Roy, T.Kelly, Captain Cornwall, and Dr Hutchinson. The Principal is Mr Ernest Pridham, M.A., T.C.D.; second master, Mr Kitchingman. Head

mistress, Miss Montgomery. The Secretary to the Board is Mr E. Veale. CENTRAL GOVERNMENT SCHOOL. (Page 7.) The Central School, as it is called, is connected with the Government system of education, and is free. It occupies a prominent position in St. Michael's Square, better known as Poverty Flat. The building consists of two wings, with a square tower between them. The school will afford accommodation for between 600 and 700 scholars. The main entrance is by a porcb under the tower, which is 58 feet in height. The class rooms on either side of the entrance hall are 30 feet long by 20 feet wide. The head master is Mr H. Dempsey ; Mr J. Hislop, assistant; Mr F. Mills, second assistant; and Mr A. Hunnibell, third assistant master. Miss Roby is head mistress; Miss Saddler, Miss Smith, and Miss Mynott being assistant teachers. In this building the Taranaki Jubilee Exhibition is being held. There is an infant school in Courtenaystreet, of which Mrs Taylor is head mistress in charge, with Miss Cliff and Miss A. Rennell as assistants, and one on the South Road is kept by Miss Shaw, with Miss F. Smith and Miss E. Rennell as assistant teachers. NEW PLYMOUTH INVESTMENT AND LOAN SOCIETY. (Page 16.) This institution was established in 1876, during a time of great depression, and when a popular and flourishing Society of a somewhat similar character was in existence. In a young colony like this, where labour and capital are so peculiarly associated, and where by dint of economy the working classes can secure all the benefits of a freehold, it is not to be wondered at that Societies of the kind flourish. The large figures which appear in the balance-sheets show that a business of no inconsiderable importance

is carried on by the Society we are referring to ; and it is saying a great tiling for the management that but few properties have fallen on their hands, and those have entailed little, if any, loss. The Society having become a permanent institution, the directors considered it not only desirable but necessary to erect offices to carry on their business in. Accordingly, in 1884, the premises, which we show in our illustration, were built. There are three large airy rooms, well ventilated, alsb strong room, lavatory, &c. The public office is 20ft. by 17ft., which is filled -up with desks and counters. The manager's room is to the right, and there is a Board room at the back of the public office, which measures 23 feet by 17 feet, and is used by the Ilarbour Board for its meetings, as well as by the Directors of the Investment Society and the Gas Co., to all of which Mr G. Rennell is secretary. The rooms are lofty, being 16 feet high. This building cost about £1450, and the furniture £200. The latter has been written off, and now is an asset of the Society, whilst on the building there is only £675 owing. Since starting, the Society has advanced on loan £51,294 ; and ia the deposit branch there has been received and interest paid on the sum of £92,888; notwithstanding that the Post Office Savings Bank and a Government Savings Bank are also open to receive deposits. The loan rates of the Society are within a trifle the same as those of the Melbourne Building Soiiety, which are quoted by the Innurance and Banking Itecord to be " a moderate and thoroughly honest set of tables." There are no procuration fees to pay, and, except in very special cases, no valuation fee. The Society prepares the mortgage deeds free of cost in cases where the amount borrowed exceeds £100, and the term is for three years or more. These concessions, we are

, informed, were never before attempted by ! any other Society, and are equal to a verymaterial reduction in the scale. Further particulars may be gathered from the Society's advertisement, which appears on the cover of this paper. TARANAKI LAND, BUILDING, AND INVESTMENT SOCIETY. This well-known and prosperous Society commenced operations on October 9th, 1865, and its rules are based on the cooperative principle, whereby both the borrowers and investors participate in the profits. The Society Mas started about the time when peace was proclaimed between the natives and Europeans, and the original proprietors stated as an inducement to persons to join it, " that special benefit would be felt from the institution being established, owing to the settlers who, having had to abandon their homes during the outbreak, would by means of such a Society be able to rebuild on their land, and pay the money off by easy instalments; and as they would participate in the profits the interest would be low." During the twenty-five years the Society has been in existence— or rather from October 9th r 1865, to September 30th, 1890, which was the end of the last financial year — the amount advanced on mortgage to members was £73,350. and the amount paid to investing membeis £66,870, making a total of £140,220 dealt with by the directors during the quarter of a century. The object of the Society, as stated in the rules, is to provide for the members the means of investment, to grant loans upon freehold security, and to enable members to erect or purchase buildings within the district. The Society being a permanent one, members can join it at any time. Further particulars may be gathered from an advertisement on the cover, or from Mr R. G Bauchope, the secretary, Broughamstreet. EGMONT BOOT FACTORY. (Page 15.) The Egmont Boot and Shoe Company was founded about four years ago, by Messrs Goodacre & Carthew, who at that time had a retail business in connection with the Factory in Devonstreet, in the premises now occupied by Messrs Sargood, Son, & Ev.en, warehousemen. At that time they were only employing some half-dozen hands, but the business increased so rapidly that they decided to give up the retail branch and devote their time entirely to the wholesale manufacturing of boots and shoes, uppers, leggings, &c. With this object in view, much larger premises were secured in Brougham and Powderham-streets, as shown in the illustration, where operations were extended, and a large number of men, boys, and girls taken on. Messrs Goodacre & Carthew decided to obtain the latest machinery in connection with their increased trade, which was done at considerable cost, placing the Egmont Boot Factory in a position to turn out goods equal to any in New Zealand, and superior to most. The firm are showing largely at the Jubilee Exhibition, and the samples to be seen there prove the high class of work which can be tinned out by the ! Factory, and do great credit to the firm — in fact, these goods are equal to any imported, and are well worth inspection. The output increasing from 200 pairs per month to 1800 pairs, it was found that more capital was required to conduct the business, ami the proprietors decide'] to take in another partner, therefore in October last Mr WiruM. Runciman, from Auckland, joined the firm. Independently of giving work to a large number of hands, the fimi b.iys largvly from our local tanners, thereby keeping a still larger number of men employed indirectly. The Egmont Boot and Shoo Company are also large importers direct from Britain of leathers, boots and s-hoes. grindery, &c, hence are in a position to supply both English and Continental goo Is, as well as their own manufacture. Up to the present they have limited their ground to the West Coast, as far as Wellington, and to Napier on the East Coa>t; but in future their operations will probably be extended to other parts of Now Zealand; and doubtless this w.U continue the leading industry in New Plymouth. SASH AND DOOR FACTORY. The New Plymouth Sash and Door Factory Co. was established in 1882, and has gone on steadily making enlargements and extending the premUes until quite an extensive local industry has biun formed. Every kind of machinery of the latest and most improved design has been from time to time introduced, ami now the Factory is capable of turning out any class of work required. Mr Snowball is the working manager of the Company, and Mr Tribe secretary. MISCELLANEOUS INDUSTRIES. The Egmont Biewery was established in 1867, but it was not till about tea years later that Mr J. Paul erected the present building in Queen-street for carrying on, not only his brewery business, but the making of ginger ale, aerated waters, syrups, &c. The building is of concrete, and is fitted up with one of the most complete brewing plants in the colony. The excellent quality of "Paul's beer"' has

gained for itsolf a reputation outsido the district, whilst in Taranaki tho other colonial brews have a poor show bosido that of tho Egmont Brewery. Messrs. Webster & McKollar's icill at tho bottom of Currio street is worth a visit, and cither of tho partners will bo happy to show visitors over tho building. Tho New Plymouth Gas Company's works aro in Gill street. Mr J. G. Arthur is tho manager. All kinds of business aro roprosonto.l in the town, and we refer our readers to the cover, whoro the principal storekeepers havo advertisements.